When it comes to Tequila Don Julio 1942, bigger is definitely better, and this year, Tequila Don Julio wants you to ring in the new year in sizable fashion with the newest addition to the brand’s portfolio, Don Julio 1942 1.75 Liter bottles. The larger than life bottles that also feature new luminescent labels for […]
McCann New York tapped into the spirit of giving this festive season to produce a clever packaging for Belgian chocolatier brand Godiva. ‘The Box that Keeps Giving’ takes after the style of Russian nesting dolls, where upon opening the main package, you find two individual boxes–one for keeping and one for giving to someone else. The recipient […]
Coca-Cola has set its sights on winning over social media users after unveiling a custom built ‘selfie bottle’ which will take your pic whilst glugging down the fizzy drink. Devised by Gefen Team for the Coca-Cola Summer Love campaign, Israel’s largest outdoor brand event, the resulting selfies can be shared on Snapchat, Facebook and Instagram. […]
Specialist brand design agency, BrandOpus has created a new brand identity and pack design for Kingsmill. As competition continues to increase within the category, Kingsmill is the UK’s fastest growing major bread brand, however the brand still needed to define a clearer proposition in order to help differentiate it from the competition and achieve greater […]
For the launch of their new LUPULOID IPA, Beavertown Brewery has partnered with Ardagh Group in taking its can design to the next level. While the craft brewer is well-known for its eye-catching illustrations, for the debut of its signature new pale ale, it continues to integrate value-added solutions from Ardagh into its packaging. Tapping […]
In partnership with Vice Media and AB InBev, Safari Sundays has created the branding and design for Old Blue Last, a new beer with distribution rolling out across New York City and nationally in the US. Safari Sundays was tasked with creating a brand that could bring to life the unapologetic essence of Vice, backed […]
AB InBev UK is rolling out new packaging across the UK to contain full ingredient and nutritional information for its beers – with ‘King of Beers’ Budweiser and German favourite, Beck’s marking the first big names to incorporate the changes. The information will be available per 100ml as well as per serving size and will cover: energy […]
Ogilvy Delhi has created a digital campaign “You eat, they eat” for KFC’s add HOPE initiative, where KFC will contribute upto ₹5 from the sale of every bucket. The agency saw an opportunity to use the KFC bucket to raise awareness for the plight of millions of children, suffering from hunger. These short, animated films […]
Dear Coca Cola, Congratulations on your PlantBottle™. You developed it in 2009, and it’s a fantastic step forward. We applaud the fact that it substitutes 30% of its fossil-based resources with sugarcane. We also applaud that you have licensed the technology to Ford for their interiors their Ford Fusion and Heinz for their ketchup bottles. PlantBottle™ […]
Breakfast cereal brand Jordans reveals the new packaging design for its iconic Granola range. Hitting the shelves this month, the original British Granola manufacturer tasked award-winning branding consultancy Coley Porter Bell to develop the new look. Charged with bringing to life the brand’s proposition, Coley Porter Bell implemented its proprietary Visual Planning approach. Jordans wanted […]