This holiday season Stella Artois wanted to give city-dwellers a taste of something they don’t get too experience too often — the wonder of a starry sky. Together with lead agency Mother London, and production company UNIT9, Stella Artois (whose name is derived from the Christmas star) has brought to life a pop-up installation that […]
Miller Lite is on a mission to bring even more holiday cheer to New York City. The original light beer brand enlisted the help of Brooklyn-based street artist London Kaye to design and construct a giant knit holiday sweater-themed billboard this holiday season. London Kaye is known for her passion to crochet; her artwork adorns […]
McDonald’s Canada, known for its transparency on how its beef patties, french fries, chicken nuggets and burger ads are made, is making no effort to conceal its latest contest especially for employees— ‘The Secret Secret Menu Challenge’. Unlike McDonald’s UK’s online competition that invited fans to create their dream burgers to be sold in stores, […]
Patrón Tequila, one of the most-recognised and respected luxury spirits brands in the world, has taken-over a Christmas window display in Selfridges as part of its UK Christmas sales drive. The activity has been produced and created by launch specialist agency Five by Five. ‘A Perfect Constellation’ is a constellation of stars in the shape […]
“I’ll tell you my secret,” said Frank Ottomanelli, 71, holding up a freshly cut veal shank behind the counter of his family’s storied New York deli. “Red meat and wine.” Then, after imparting this wisdom for a long and productive life, he brandished his father’s old carving knife and talked about the famous lamb sausage […]
In the context of Design Miami, of which it has been the exclusive champagne sponsor since 2012, Maison Perrier-Jouët is celebrating its long-standing ties with the world of art and creation. Among the exciting initiatives marking the luxury champagne house’s presence in Miami this year are L’Eden by Perrier-Jouët, an exclusive event at Faena Hotel […]
Yes, you heard that right, crisp brand Pringles has launched a limited run of scented candles for the festive season. Pringles has created 500 scented candles in three flavours that will be sent to pre-selected people to test out ahead of a potential wider launch in 2016. The candle scents include cheesy cheese, Texas BBQ […]
On July 23, Oscar Mayer introduced the newest addition to its iconic Wienermobile fleet with the creation of the Wiener Rover, an all-terrain hot dog on heavy-duty wheels that delivers hot dogs to fans across the US. Now, just in time for the holidays, the folks at Oscar Mayer unveiled the Mini Wiener Rover – […]
Stella Artois and award-winning artist John Legend debuted the first-ever duet between a musical star on earth and actual stars in the sky. “Under the Stars,” an exclusive holiday single written and performed by Legend, will be gifted to America as a part of the Stella Artois “Give Beautifully” holiday campaign. The duet pays homage […]
While the majority of the Black Friday frenzy has shoppers scrambling for discounts on electronics and clothing KitKat has cleverly weaved itself into the fold with a new ad which taps into the consumerism and exhaustive nature of the day. Created by J. Walter Thompson London, the new KitKat ad adopts one of the universal […]