Domino’s Pizza is taking the next step in technology innovation. The pizza chain, recognized as one of the world leader in pizza delivery, announced the release of its ordering app for iPad which will put pizza at the center of everything – including updated, mouthwatering food photography and a newly created, more realistic custom pizza […]
McDonald’s high-profile advertising sign in Piccadilly Circus has been overhauled to become a “gigantic interactive visitors’ book.” Leo Burnett, the fast-food company’s creative agency, has created a fictional world called “Little Piccadilly”. As people pass the McDonald’s screen, they will be invited to create their own animated character on the website LittlePicca.com and send it […]
Aliens, giant robots and a tiger appeared greeted stunned travelers on the streets of London when Pepsi Max launched the latest in its ‘Unbelievable’ campaign. The brand adorned a typical London bus stop with digital technology to create the effects in front of unsuspecting passengers on New Oxford Street. The campaign was created by AMV […]
At this year’s SXSW (South by Southwest) festival, Oreo gave attendees the chance to indulge in 3D-printed cookies which came in a variety of different shapes and sizes as determined by Twitter. Unlike a traditional vending machine, the company’s “Trending Vending Machine” relies on social media to determine which flavors and color combinations are available. […]
The sound and smell of sizzling bacon might be the pinnacle of early-morning iPhone alarm clocks wake up calls … or just a way to torture yourself on a wet weekday morning. https://www.youtube.com/watch?v=PiWdF3u9C0w Meat producer Oscar Mayer has created a small iPhone accessory that plugs into the headphone jack and emits the sound and smell […]
To prevent social media addicts from checking Facebook and Instagram every few seconds, Coca-Cola has design a special ‘Social Media Guard’. Shaped like a pet cone, it is colored red after the brand and addicts are supposed to wear it around their necks, which will prevent them from checking their phones. “The Social Media Guard […]
Hershey’s is set to team up with 3D Systems in order to create 3D printed chocolate as well as other sweet treats. The American confectionary company has not revealed when the products may be available to the public, but the news comes shortly after 3D Systems unveils its food-safe 3D printer at the Consumer Electronics […]
Nestlé is systematically introducing more environmentally efficient ice cream freezers using natural refrigerants across Europe. The company has pledged that from now on all new commercial horizontal ice cream chest freezers bought by Nestlé across Europe will use only natural refrigerants. These are naturally occurring substances – like carbon dioxide, ammonia, water or air and […]
The Coca-Cola Company and Ford Motor Company are fueling more sustainable design by collaborating on a first-ever interior fabric made from the same renewable material used to produce Coca-Cola’s PlantBottle Technology packaging. The two companies today unveiled a Ford Fusion Energi plug-in hybrid vehicle with Coca-Cola PlantBottle Technology interior fabric surfaces covering seat cushions, seat […]
Legendary biscuit brand Tim Tam has launched a campaign for its new Chocolicious Bites with a creative designed by DDB and executed by MEC and Social Ally. It focuses on an interactive consumer poll utilising real-time technology, offering fans a year’s supply of Tim Tams. The campaign launches online via Facebook. “Real-time communications is the […]