Mystery Helps Grateful Kitchen Redefine the Healthy QSR Format

Mystery Helps Grateful Kitchen Redefine the Healthy QSR Format

Design house Mystery Ltd. was commissioned to help take a hugely popular healthy food kiosk concept in London’s Canary Wharf and redefine it as a scalable QSR format. The brief included the design of the brand identity, interior design scheme and takeaway packaging. Grateful Kitchen has been designed to provide all-day fresh, healthy, contemporary and affordable […]

Introducing oomi – Next Generation Noodles

Introducing oomi – Next Generation Noodles

Long before anyone knew what a CrossFit box was and leggings became an essential item of designer wear, noodles were just noodles. But things have moved on since then, the Paleo Diet has taken the world by storm, NutriBullets adorn shop shelves and ‘normal’ noodles sit next to Udon noodles, curried noodles and low carb […]

Ragged Edge Creates Brand Identity For London’s First Gourmet Crisps Restaurant – HIPCHIPS

Ragged Edge Creates Brand Identity For London’s First Gourmet Crisps Restaurant – HIPCHIPS

Integrated branding agency Ragged Edge has developed a bold brand and visual identity for Hipchips, London’s first gourmet crisps restaurant, which launched in Soho this month. Ragged Edge delivered the brand positioning and strategy alongside a visual and verbal identity. The agency then brought the brand to life through packaging and signage, helping the trailblazing […]

hungryhouse Reveal Surprising UK Takeaway Habits in National Debate

hungryhouse Reveal Surprising UK Takeaway Habits in National Debate

hungryhouse.co.uk, the online food ordering platform has revealed some of the UK’s most surprising takeaway habits. Whether you opt to use chopsticks over a fork, remove the gherkin from your burger or think it is socially acceptable to launch your Instagram app before tucking in for your first bite – hungryhouse has the answers on […]

Domino’s plans for more ambitious store growth following strong online sales

Domino’s plans for more ambitious store growth following strong online sales

Domino Pizza’s broad ranging marketing activities have helped the company strengthen its position in the increasingly competitive UK fast food delivery market with strong annual results that will facilitate the opening of an additional 400 new stores. As part of its strategy to hold off competition from the likes of Deliveroo and UberEats, Domino’s recently […]

Baileys Lifts Festive Spirits with £3.6m Ad Campaign

Baileys Lifts Festive Spirits with £3.6m Ad Campaign

Chocolate liqueur brand Baileys is inviting consumers to indulge this Christmas via a £3.6m advertising campaign titled ‘Don’t Mind If I Baileys’. Reaching the UK market following an earlier European launch the promotion will reach out through TV, digital and social media activity which seeks to reinforce perceptions of the sugary tipple as an ‘indulgence’. […]

Wild Tiger Rum from India Roars into UK

Wild Tiger Rum from India Roars into UK

The first premium rum brand from India – Wild Tiger Special Reserve Rum (dark) is now available in UK market. After a successful trade launch in the UK in November 2015 Wild Tiger Rum is now available in 14 countries worldwide including USA,  Germany, Austria, Czech Republic & Denmark. Additionally the brand is also listed […]

Lidl Lets Customers Vote on Christmas Prices in Social Media ‘First’

Lidl Lets Customers Vote on Christmas Prices in Social Media ‘First’

Listen up! The more you tweet about LOBSTER, the more the price drops. Clawsome! Full info: https://t.co/wEtE7YhrEz pic.twitter.com/fEujvZ8xd4 — Lidl UK (@LidlUK) November 21, 2016 Lidl UK has unveiled an ‘industry first’ social media initiative that allows customers to crowdsource the prices of select Christmas products. The Twitter-based strategy means the more customers tweet about […]