The Artisan Cheese Fair – which began in the Market Town of Melton Mowbray four years ago – is now the largest gathering of traditional cheese makers in the country. More than 200 regional specialities from over 25 counties across the British Isles and as far reaching as Fife in Scotland, County Carlow in the […]
The Pay-As-You-Feel Café in Leeds lets customers pay any amount they wish. The only catch is the food is past its sell-by date; it can’t be sold but is still perfectly safe to consume. Opened by chef Adam Smith, it aims to reduce food wastage by serving delicious and healthy meals cooked using ingredients discarded […]
Following the successful re-launch last year of its two premium snacking products, Liberation Foods CIC, the UK’s only Fair Trade and farmer owned nut company, will be introducing Oven Baked Mixed Peppercorn Peanuts with Cashews & Habas Fritas to its range. Available from June, these hot, spicy mixed peppercorn coated peanuts are speckled with ground […]
The Cuba Mountain Coffee Company (CMC), the company behind the new ethically and sustainably farmed and artisan-roasted Alma de Cuba gourmet coffee brand will be launching an entry-level mini 225gm pack available at £7 from their e-commerce site (wholesale £4.50). A steady increase in production of top-end coffee from the island and the growing close […]
Doritos has teamed up with Joe Hart to offer fans the chance to take a penalty against the goal keeper as part of its latest campaign. The PepsiCo owned brand is inviting groups of friends to upload a video of themselves by 18 April showing off their football skills, after which eight teams of finalists […]
Danish chocolate milk brand Cocio is hitting the streets of London for its first UK campaign, with targeted sampling activity to generate intrigue around the brand. Activity kicked off on Friday 4th April, led by Space. As lead BTL agency for Cocio, which is owned by dairy company Arla, Space is responsible for delivering a […]
To demonstrate the portability of its drinks, British juice brand Robinsons and agency Iris Worldwide enlisted Oscar-winning special effects studio Framestore, who were behind the effects for Gravity, to create a space-themed ad for its new ‘SQUASH’D’ juice concentrate. The studio sent a group of eight on board a jet and dropped them from 35,000 […]
Lurpak has again ramped up mealtimes with another cinematic ode to cooking. Promoting the brand’s new Cook’s Range, the Wieden+Kennedy London-created ad features some typically outlandish food prep that’s not too dissimilar from last year’s ‘Weave Your Magic‘. With its extreme, moon-like close ups of flour, the inners of seedy fruit and more, it’s brilliant […]
The UK food and hospitality industry was out in force last night, raising an incredible £135,000 for its ongoing Food for Good campaign in aid of Farm Africa which is playing a vital role in tackling hunger in eastern Africa. The enormous sum was raised by over 200 guests from the industry at the Food […]
Raw is the new sugar free chewing gum, which tastes just like an energy drink, giving you a boost when you most need it. Raw is a product from Navson, who are synonymous with the successful water brand, Saka Natural Mineral Water. By using a unique flavour combined with an edgy design, Raw appeals to […]