Giant Asparagus Spear Will Tower Over The Shard Building will begin this month on a 320m Asparagus Spear which will be unveiled in Evesham in 2018 to celebrate the fact Worcestershire is now the world’s No 1 producer of asparagus. On completion, The Spear will be the tallest building in the UK and it is […]
As the nation gears up for the annual choc eating fest that is Easter, Mintel reveals some sweet stats from their upcoming chocolate confectionery report. Can’t resist? Just 5% of Brits haven’t eaten chocolate in the past six months. A third (31%) of Brits have eaten seasonal chocolates in the past six months, meanwhile, slightly […]
Hornall Anderson has rebranded Doritos, creating new designs around the snack brand’s ‘ignite you’ positioning. The designs, which include a new logo, are shown across packaging for all the Doritos markets including the UK, US and Mexico, with the work carried out by Hornall Anderson’s UK office. Ali Whitely, Hornall Anderson UK creative director, said, […]
Greenvale AP, one of the UK’s leading supplier of fresh potatoes, has re-launched its corporate website, www.greenvale.co.uk, with the distinct areas of the business more clearly defined, while communicating the company’s evolution from a simple potato trader to a leading, fully integrated, insight led consumer goods business. The website, which is significantly easier to navigate, […]
The UK’s most comprehensive water footprint food calculator has been developed by Sustain’s scientists: precise ingredients of any meal, plus country of origin gives the most accurate reading to date of a meal’s water footprint A brand new food calculator that gives a comprehensive water footprint of a full meal has been developed by scientists […]
In a move that demonstrates its ongoing commitment to reducing calories in its soft drinks range, Coca-Cola Enterprises Ltd (CCE) is introducing stevia to Sprite this March. The reformulation has enabled the number of calories in the brand to be lowered by 30%. Sprite’s use of stevia extract also enables the brand to provide its […]
Project management company Honeycomb developed the brand as a licensee of Britvic, which owns J2O soft drinks. It was approached by Britvic to develop the sweets range and design the packaging on the strength of previous projects for Britvic, including work on Fruit Shoots and Robinsons drinks. The pack designs are based on brand guidelines […]
Domino’s UK has rebranded, in a move which sees it drop the words ‘Domino’s Pizza’ from its identity and instead use a redrawn domino symbol in isolation. The company has also overhauled its interiors and will roll out a retail concept designed by AEW Architects. The logo, designed by Crispin, Porter and Bogusky, has been […]
Kerry Foods is investing in its first ever consumer-advertising campaign for Bisto frozen ready meals and announces plans for two new pasta meals. The ad campaign, which launches across national press and women’s magazines on 18th March, is designed to reassure consumers and highlight that they can trust in the quality of Bisto frozen ready […]
Award winning Olive Hill Farm Sausages, which are made using a revolutionary process that replaces the saturated fat with extra virgin olive oil, have secured listings at Ocado and Asda. The Olive Hill Farm Pork and Chorizo Sausage with Olive Oil, which was named Overall Champion Sausage at the 2012 Sausage of the Year Awards, […]