Inside the luxurious Johnnie Walker Experience, a short walk from the PGA Centenary Course where the main action will take place this weekend, a team of European golf journalists sealed a two-shot victory over their American rivals at the exclusive Johnnie Walker Mini Golf Course. Winning captain, golf pundit and former Ryder Cup captain, Colin Montgomerie said: […]
John Dewar & Sons Ltd., one of the most respected names in the world of Scotch whisky, announced plans to release a range of new expressions and never-before-released single malts – the hidden gems of its single malt portfolio. This bold move, unprecedented in recent years, will introduce a treasure trove of top-shelf whiskies to […]
Johnnie Walker, one of the world’s leading Scotch Whisky, announced a new partnership with the Formula One group that will enhance the brand’s global positioning and significantly expand the platform for its highly successful responsible drinking initiative, Join the Pact. The announcement of the new multi-year arrangement, which also sees Johnnie Walker become the Official Whisky […]
This September, Arnold Furnace wants to celebrate Mr Jack Daniel’s birthday in style, and in turn give his friends a gift they definitely won’t forget. Because no-one knows his exact date of birth, (Mr) Jack’s birthday is always celebrated for the whole of September. This year involves an ambitious project in “The Bar That Jack […]
Jude Law and Giancarlo Giannini take part in an elegant gentlemen’s wager in a smooth new short film for luxury scotch brand Johnnie Walker Blue Label. The film, directed by RSA’s Jake Scott and devised by agency Anomaly, sees Jude Law learn to dance in an attempt to win a beautiful yacht from the reluctant […]
Glenmorangie, The ‘Spirit of The Open’ and Scotland’s favorite single malt whisky, has announced a new campaign that invites golf fans around the world to identify the world’s finest golf holes. The aim is to establish the ultimate list of the world’s 18 most ‘Unnecessarily Well Made Golf Holes.’ Glenmorangie takes great pride in the […]
To celebrate the rich history of J&B’s rare scotch blend whisky, the Le Sphinx parlor tattooed 25 bottles to commemorate one of the emerging trends of the 19th century—getting a tattoo. This trend originated in London, with many sailors sporting tattoos in the city—the fad soon spread to the rest of Europe. Inspired by history, […]
http://www.youtube.com/watch?v=VteDp3IK-60#t=0 The Bell’s whisky company and South African creative agency King James, has a new ad that promotes its product by telling a heartwarming story. Directed by Greg Gray of Velocity films, this spot shows a man choosing to learn to read as he wants to read the book his son has just published. In […]
Saturday night saw the sale of a stunning rare 6 liter “Imperiale” version of the highly sought after Macallan M – the world’s most sophisticated single malt whisky, contained within a beautifully designed and meticulously crafted crystal decanter, for US $628,000 at Sotheby’s in Hong Kong. M represents a masterpiece created from the collaboration between […]
Crown Royal made an extraordinary craft addition to its product line with the introduction of Crown Royal XO, an ultra-premium blended Canadian whisky, handcrafted by Crown Royal Master Blender Andrew MacKay. The unique blend of more than 50 of Crown Royal’s finest whiskies is finished in cognac casks from the French Limousin Forest, resulting in […]