The Orlando Eye Becomes The Coca-Cola Orlando Eye

Coke_Eye_Announce_72_64After celebrating its first birthday this past May, Orlando’s 400-foot observation wheel is bubbling with happiness over its new name: Coca-Cola Orlando Eye.

This exciting partnership with Coca-Cola allows guests to share enhanced new experiences on the observation wheel from the moment they enter the attraction.

Guests were greeted with a bold and contemporary look throughout the interior and exterior of the Eye’s terminal building, featuring Coca-Cola’s signature red and white colours.

Coke_Eye_Announce_72_58On the wheel itself, select capsules have been transformed to offer the ultimate visitor experience, featuring special décor, an upbeat music selection, selfie sticks, themed tablets and Coca-Cola coolers.

On July 28, all guests who went to the Coca-Cola Orlando Eye received a complimentary Coca-Cola beverage in celebration of the 400-foot observation wheel’s new name. Guests can continue to share their memories and moments, taken with selfie sticks, on social media by tagging their experiences with #cocacolaorlandoeye.

Coke_Eye_Announce_72_10“In just one short year, the Orlando Eye has become recognized as a Central Florida icon. We are delighted to partner with Coca-Cola, an iconic brand globally recognized for sharing moments of happiness and celebration with loved ones,” said General Manager Robin Goodchild.

“The Coca-Cola Orlando Eye combines these elements to create an enhanced experience, giving guests the opportunity to create and share new memories.”

Coke_bottles_Eye_2“For Coca-Cola, our mission is simple – to refresh the world and inspire moments of optimism and happiness, while creating value and making a difference,” said Krista Schulte, Vice President of Foodservice and On Premise, Coca-Cola North America.

“Our partnership with Merlin Entertainments to create the Coca-Cola Orlando Eye helps us achieve our mission together by providing guests special memories while taking in the views of Orlando in an enhanced and refreshing way.”

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