Sports Broadcaster Drew Morphett Lends Voice to Coopers Australian Open Radio Work

Sports Broadcaster Drew Morphett Lends Voice to Coopers Australian Open Radio Work

Legendary Australian sports broadcaster, Drew Morphett has lent his unmistakable voice to a new radio campaign via KWP! and Eardrum, leveraging Coopers Brewery’s sponsorship of the Australian Open. Morphett is well-known for commentating everything from tennis, football and cricket to golf, cycling and the Olympic Games, so he was the perfect choice for this campaign, […]

Dogs are Getting Involved in the Festive Fun in New Campaign from AMV BBDO

Dogs are Getting Involved in the Festive Fun in New Campaign from AMV BBDO

This season holiday sweaters are back in a big way!  CESAR Brand has introduced its newest holiday campaign, “Matchy-Matchy,” and with the help of actor and rapper, Ice T; dancer, musician and actor Mark Ballas; and NFL player, Devon Still, they’re showing how matchy sweaters can take dogs from man’s best friend to man’s cool […]

Celebrity Chefs Show You How to Make Exotic Dishes at Home

Celebrity Chefs Show You How to Make Exotic Dishes at Home

The majority of Brits jump at the opportunity to try new cuisine when they go on holiday, TV chef and author Phil Vickery and MasterChef finalist Emma Spitzer both use their time on holiday to expand their culinary knowledge, drawing inspiration from local chefs cooking regional dishes. Dispelling the image of the reserved Brit, the […]

OREO Launches Direct-to-Consumer Gifting Site in the US for the Holidays

OREO Launches Direct-to-Consumer Gifting Site in the US for the Holidays

Just in time for the busiest shopping season of the year, OREO is introducing gifts.oreo.com, a totally new online gifting experience for consumers featuring festive OREO tins filled with White Fudge Covered OREO cookies, a seasonal favourite. The new eCommerce pilot program will allow Mondelēz International to further build its direct-to-consumer credentials and is the […]

Glaceau Smartwater Unveils New Campaign in Australia

Glaceau Smartwater Unveils New Campaign in Australia

Coca-Cola South Pacific has announced details of Glaceau smartwater’s major new Australian summer campaign, fronted by global superstar Jennifer Aniston who has been brought on board as brand ambassador. The campaign was originally created by Circus Maximus, New York localised for Australia via McCann Sydney. Off the back of huge global success in the US […]

Budweiser Team with Uber to Launch its Biggest Ever Responsible Drinking Push

Budweiser Team with Uber to Launch its Biggest Ever Responsible Drinking Push

In its biggest ever UK responsible drinking campaign, Budweiser has launched a partnership with Uber to offer free rides to all its new users throughout December – helping people plan ahead for their Christmas journeys home. In a bid to help the nation get home safe this festive season, the partnership is part of a […]

Nude Brand Creation Rebrands Royston with Premium design to Tap into Drinks Market

Nude Brand Creation Rebrands Royston with Premium design to Tap into Drinks Market

Specialist label maker Royston launched its new brand identity at the Spirits Summit in Edinburgh, with design by Nude Brand Creation. Royston boasts 30 years of experience in producing beautiful labels, but wanted to broaden its reach in the premium drinks market with the help of a more luxurious brand identity. Reflecting craftsmanship Royston is […]