The Hurlingham Club hosted the 18th edition of The International Food and Beverage Creative Excellence Awards (The FAB Awards). Guests were treated to cocktails and a delectable three-course dinner followed by the ceremony itself, in which the award-winning design, creative and effective work was showcased to the audience, and the teams behind them presented with their […]
For the third year running, AMV BBDO picked up the Google FAB Agency of the Year Award at the 18th International Food and Beverage Creative Excellence Awards (The FAB Awards) at The Hurlingham Club. The winner of the award is the agency with the most points accumulated from nominations, FAB Awards & FABulous Awards on […]
London-based design agency Horse had the honour of winning the first ever FAB Design Agency of the Year Award at The 18th FAB Awards at The Hurlingham Club. The Design house had two entries in the show, and they left with three awards, representing an extremely successful evening for them. Horse picked up a FAB Award […]
Today The Co-op launches its Summer TV campaign ‘Be as unpredictable as the Summer’. The 40-second commercial, accompanied by four 10 second ads create a contagious spirit of unpredictability that unleashes the potential for experiences to take you anywhere. The advert shows the escalation of events that leads to a group of friends getting together […]
Vimto is hitting the road this summer to help retailers increase sales of its seriously mixed up fruit soft drinks range. From now until the end of September, a dedicated sales team will tour the Midlands and North West in eye-catching Vimto Vans. Sporting the brand’s much-loved mascot, the Vimtoad, the initiative is set to […]
Patisserie Valerie have launched an exciting new competition to allow customers to invent a gateau design using a fun and interactive micro-site. The winning designer will not only get their gateau made into a real Patisserie Valerie cake which will be sold on www.patisserie-valerie.co.uk, but they will also win a short break to Paris for […]
Bacardi, the world’s most awarded rum, has unveiled its plans to heat up the season with the debut of two new flavours – Bacardi Grapefruit and Bacardi Raspberry flavoured rums. For those looking to mix up refreshing Bacardi Grapefruit or Bacardi Raspberry cocktails at home, the rum brand will be offering monthly specialty cocktails available to purchase through […]
Coca-Cola China this week unveiled its Olympics-themed advertising campaign that will lead up into this summer’s Rio Olympics. The campaign leverages global “That’s Gold” marketing platform of Coca-Cola by celebrating the human elements that really allow for everyone to have a “Gold Moment.” “Our challenge was to redefine ‘That’s Gold’ in a way that would […]
Snickers has teamed up with 7-Eleven for an interactive campaign which sees prices of the brand’s flagship chocolate bar lower when the internet gets angry. Literally feeding on the rage of Twitter users, the confectionery maker has teamed up with the Melbourne Institute of Technology to create the ‘Hungerithm’ algorithm; which tracks the mood of […]
Kopparberg, the leading Swedish fruit cider, is supporting the roll-out of its new Fruit Lager product, with the launch of a new heavyweight marketing campaign, which features a multichannel programme of activity across press, experiential, social media, digital and outdoor. Kopparberg kicked off the campaign earlier this month with the launch of multiple advertising slots across […]