Molson Canadian is giving its iconic beer fridge its most Canadian makeover yet. The new beer fridge, which is featured in a recently launched television spot, and will make its public debut during the TORONTO 2015 Pan Am/Parapan Am Games in Ontario, opens once ‘I Am Canadian’ is spoken in six different languages. Using Google’s […]
[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2015/06/McDonalds_Melon_PeterSluszka_Hornet.mp4″ width=”600″ height=”360″] Hornet created this lovable campaign for McDonald’s with good friends Leo Burnett London to introduce the restaurant’s mischievous global mascots, the Happys, to the UK. The adverts follow the playful pair of boisterous boxes during their food-fueled adventures and show how they find the fun in every Happy Meal. The campaign […]
The Pommery Dorset Seafood Festival celebrates chefs, seafood & producers. Dorset Seafood is making its mark across the country, from fishermen and divers, to chefs and stall holders, shellfish is high on everyone’s foodie list. With a history of fishing and diving along its coastline Dorset is proud to celebrate its love of seafood. The […]
Molson Coors, one of the UK’s biggest brewers, is launching a £500,000 media campaign for Carling Zest. The above the line (ATL) activity, which includes out of home (OOH), point-of-sale (POS) and in-store digital advertising, aims to drive brand penetration and increased rate of sale by developing a clear brand-occasionality link with the Great British […]
[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2015/06/McDonalds-Lonely-Hearts_60.mp4″ width=”600″ height=”360″ splash=”https://www.fabnews.live/wp-content/uploads/2015/06/McDonalds-Lonely-Hearts-3.jpg”] Leo Burnett unveiled the launch of the new McDonald’s Favourites brand campaign – ‘Good Times’. The campaign celebrates the role the brand plays in customer’s lives and brings to life the brand promise of Simple, Easy Enjoyment. ‘Good Times’ is about the little things that make your day easier. It’s […]
Suzanne Greco, who began her tenure with the Subway restaurant chain as a Sandwich Artist in 1973 has been named President of the company. Even before she became a Sandwich Artist, Suzanne had been part of Team Subway since the first store opened as a family business nearly 50 years ago, and brings a lifetime […]
Perfetti Van Melle has introduced a range of £1 price-marked packs (PMPs) across its best-selling sharing bags to drive rate of sale and profits for retailers during the summer months. Available now in major wholesalers on special packs of Fruittella, Mentos and Klene, the price-marked grab bags offer retailers a fantastic, compelling offering in-store. PMPs […]
With summer well and truly in the air, food to go brand URBAN eat has unveiled a new range of seaside inspired sandwiches and salads that are guaranteed to have you reaching for your bucket and spade. From unique nostalgic beach hut shaped packaging to a fantastic on-pack summer promotion offering over a hundred prizes […]
Carling is launching a £3.6M campaign, which aims to ignite football fans’ passion by getting them ready for the season ahead. Running during the period between the football season ending in May and restarting in August, Carling will be supporting football fans with a £10 off official football shirts promotion. The promotion will run across […]
BrandOpus has partnered with long term client Hall & Woodhouse to create Badger Daring Diver, a new addition to the Badger range. As a favourite countryside animal, the mallard featured on the Daring Diver packaging was a natural fit to join the other rural personalities that feature across the Badger portfolio of beers, playing on […]