In a year where Coca-Cola is celebrating the centennial of its iconic Contour Bottle, the brand highlights another iconic aspect of it’s own: the familiar sound of a freshly poured Coke over ice – using the perfection of Dolby sound to do it justice. This historic partnership, with the collaboration of J.Walter Thompson (JWT) Brazil, […]
Fried chicken giant KFC has resurrected Colonel Sanders for its latest TV ad in the US. It is the first time the Kentucky Fried Chicken founder will feature in the fast food brand’s advertising for two decades, marking a step change in brand communications. The ad, titled “the state of Kentucky Fried Chicken address,” features […]
Just in time for Memorial Day weekend and the impending Entourage movie opening on June 3, Johnnie Walker Scotch whisky – together with character Johnny Drama – has created a new animation to remind people to get home safe from their festivities. The 60 second video is part of the brand’s partnership with Entourage, the […]
Ogilvy & Mather Group Hong Kong has launched a product innovation campaign entitled “Pizza Hut Blockbuster Box” for Pizza Hut Hong Kong – a fresh, creative design concept which has been patented by Ogilvy. The one-of-a-kind, innovative packaging solution is available in four designs, based on romance, action, sci-fi and horror movie genres. Launched on […]
Pepsi is bringing excitement to its cola options with the launch of Pepsi Limon, a new flavoured cola made with just the right amount of authentic lime juice. Handcrafted and inspired by the preferences of Hispanic consumers, Pepsi Limon combines the distinct flavour of Pepsi with a hint of real lime juice resulting in a […]
The guys behind Amigo’s Peri Peri in Acton have teamed up with The Yard Creative to design the perfect burger joint and it’s opening, on the 24th of May 2015 on the busy Uxbridge Road, a few doors down from the Shepherd’s Bush tube and Westfield London. The brand has core ethics of friendly, welcoming, […]
In today’s modern and fast-paced world, elegant hosting through the thoughtfulness of curated guest lists, music, beverages and stimulating conversation has become a rare art. Stella Artois set the mood for a summer of sophisticated hosting experiences with the launch of the brand’s “Host Beautifully” campaign. Stella Artois partnered with distinguished gentleman and host-with-the-most John […]
Marmite looks to be gearing up to launch a summer campaign with the strap line ‘Summer of Love’. The Unilever owned brand has filed a trademark application with the Intellectual Property Office for the spread brand featuring pink branding with flowers and the words “summer of love” emblazoned on the logo. Unilever confirmed it is […]
The Tic Tac brand, known for its iconic-shaped mints and unique packaging, is launching Tic Tac Mixers mints, the newest addition to the Tic Tac family of products. This new sub-brand features first-of-its-kind, dual-flavoured pills that change from one flavour to another as you let them melt in your mouth for a small, yet exciting […]
Fast food chain KFC knows that its chicken is “finger lickin’ good”, but using your smartphone while eating will most likely leave an oily fingerprint on your touchscreen. To prevent this mishap from happening, the brand invented the ‘Tray Typer’—a durable paper tray that doubles as a rechargeable, wireless keyboard for your smartphone. Connected via […]