Carling launched a major new promotion, ‘Brighton or Barbados’, which offers 1,000 consumers the opportunity to spend their May Day bank holiday in either Brighton or Barbados. The campaign encourages consumers in the UK to make the most of their extended weekend, by entering the first come, first served promotion to book a two or […]
Tattoo artists, lumberjacks and ship captains may not seem like they have much in common…yet they all fall prey to a deliciously engaging Milky Way Bar. Mars Chocolate North America unveiled a new 15-second television spot as part of the “Sorry I Was Eating a Milky Way” campaign. The brand is returning to TV advertising for […]
Domino’s Pizza, is announcing yet another new digital ordering platform, just in time for college basketball’s final games. Customers and basketball fans alike can now enjoy ordering via their Samsung Smart TV. This innovation is a part of Domino’s AnyWare, a new suite of technology that gives customers the ability to place an order in more ways […]
Beer brand Carlsberg has created a multimillion outdoor and social campaign that claims Carlsberg Export tastes better than Stella Artois. It is he first standalone campaign for Export in a decade and has been designed to accentuate the pilsner’s “winning taste”. Carlsberg said the £14m campaign, called ‘Trust Your Taste Buds’, was formed on the back […]
As the nation prepares for a long weekend of Easter egg hunts and celebrations, new research from Mintel finds more than half (53%) of all Brits will be splashing out on chocolate gifts such as Easter Eggs and chocolate boxes this year. And across the UK, those in the North and Scotland are set to […]
Family-owned Bacardi Limited, the largest privately held spirits company in the world, has expanded its portfolio of super-premium spirits with the acquisition of Louisville-based Angel’s Share Brands, its subsidiary, Louisville Distilling Co., and its Angel’s Envy brand. This deal marks the Company’s entry into the bourbon category of the North American whiskey sector. “We have […]
Heineken Light, two-time award winner of the World Beer Championships, is so confident it’s the best tasting light beer you’ve ever tasted, that Heineken is offering a money back guarantee. To inspire fans 21+ to try the Best Tasting Low Calorie Lager, Heineken is partnering for the second year with five-time Emmy award winner, host […]
Burger King Canada launched its revamped website as part of an overall in-store and digital refresh in order to align with the brand’s new global visual identity. The new website is highly visual and incorporates several new features including an interactive menu and nutrition section, a fulsome careers and franchising opportunities page, and greater overall […]
Duct tape, matches, a skateboard and a bottle of DEW at first glance are ambiguous on their own. However, when DEW Nation takes a second look, they see opportunities where others don’t to instigate an extraordinary, exhilarating, damn good time. To illustrate this unique attribute of Mountain Dew fans everywhere, the one-of-a-kind citrus beverage is […]
Nearly two years ago, Starbucks senior store design manager Jonathan Alpert and his team learned of a potential new Starbucks site in Los Angeles. It was an unusual location – an empty old gas station on a fenced-off corner of Highland and Willoughby. “At the very beginning we knew this was something special,” said Alpert. […]