Interabang has designed the branding and packaging for Proper Beans gourmet baked beans brand, creating a crest using an image of an elephant and castle. The consultancy was approached to work on designs for the startup on the strength of its work for Brew Tea Co by Proper Beans founder Ben Mason last November. ‘We were […]
On September 12, Absolut will kick-off Nights by Absolut – the latest iteration of the brand’s Transform Today credo – with a global series of adrenaline-inducing events designed to infuse nightlife with creativity, and offer audiences uniquely one-of-a-kind artistic experiences. Beginning in Brooklyn, New York, Nights by Absolut will seek to embody the spirit of […]
Burger King Japan has announced its latest addition to the menu—a beef burger with black buns, cheese and sauce. The black buns and cheese of the burger are actually made with bamboo charcoal and the sauce is mixed with squid ink to create the color. There are two types of black burgers, the ‘Black Pearl’ […]
To celebrate the 30th anniversary of legendary musician Bob Marley’s Legend compilation album, Ben & Jerry’s has teamed up with 1Love, a foundation set up by Marley’s family, to launch a Bob Marley-inspired ice cream. The ice cream flavor is named ‘Satisfy My Bowl’, after Marley’s classic ‘Satisfy My Soul’. It comes with banana-flavored ice […]
A TV ad for Kellogg’s Special K Multi Grain Porridge has been banned by the advertising watchdog after it drew 15 complaints, including one from FMCG giant PepsiCo, over claims it contained 30 per cent less fat than other porridges. Kellogg argued that according to the EC Regulation on nutrition and health claims, marketers are […]
Thanks to a new pilot from Anheuser-Busch running exclusively on Facebook, adults 21 and older in Denver and Chicago – and soon, the rest of the country – will be able to easily give their friends the best gift of all: beer. Bud Light Birthday and Buds for Buds debut September 9, with people on […]
Underage drinking among America’s youth is at record lows, according to the latest National Survey on Drug Use and Health. More than 1.5 million (1,525,000) fewer American youth between the ages of 12 and 17 years old — more than the entire population of New Hampshire — reported they consumed alcohol in the past month, […]
Teva Foods, a subsidiary of Golden West Food Group, has launched a new line of better-for-you Skinnygirl fresh food products. Skinnygirl, best known for delicious low-calorie cocktails, has recently expanded its portfolio to include non-alcoholic beverages, snacks, and microwave popcorn. Now, Golden West Food Group is taking Skinnygirl into a new aisle: refrigerated goods. Deciding […]
The people of Brooklyn and Manhattan may have been slightly taken a back recently when quenching their thirst at one of the many water fountains. Rather than the usual experience, pedestrians found that the water dispensers actually started talking to them. “We put it in a busy public space where it wouldn’t seem out of […]
Corona lit-up a bar in Canada — literally — thanks to a clever outdoor stunt from Toronto agency Zulu Alpha Kilo. Check out the video above to see how the brand brought extra hours of sunlight to some drinkers on a bar patio. The stunt is a great realization of the brand’s tagline, “Find your […]