Inside the luxurious Johnnie Walker Experience, a short walk from the PGA Centenary Course where the main action will take place this weekend, a team of European golf journalists sealed a two-shot victory over their American rivals at the exclusive Johnnie Walker Mini Golf Course. Winning captain, golf pundit and former Ryder Cup captain, Colin Montgomerie said: […]
Smirnoff Vodka is bringing a zesty new twist to the vodka category with the launch of its latest innovation, Smirnoff Sours. The first of its kind, Sours packs a flavorful punch into every shot that is sure to awaken taste buds. Available now, the groundbreaking flavor portfolio features three intensely-tangy variants – Green Apple, Watermelon and Fruit […]
In celebration of America’s favorite beverage on National Coffee Day, Orbit gum is bringing a just brushed clean feeling to the masses. Orbit gum, made by Wrigley, a subsidiary of Mars, Inc., has teamed up with one of comedy’s rising stars, Jay Pharoah, to deliver one million pieces of sugarfree gum nationwide on Monday, September […]
Lemon zest instead of lemon butter? Pan sauteed chicken instead of fried? Fresh, hand-cut fettuccine that uses less oil? These are just a few of the decisions the culinary team at Maggiano’s Little Italy made when creating the brand’s “Lighter Take” menu, which features 11 new preparations of classic, Italian dishes with at least one-third […]
‘Air Food One’, launched by online German grocery store Allyouneed.com, is a home delivery service that lets you enjoy airline meals in the comforts of your own home. Partnering the food vendor for Lufthansa airlines, LSG Sky Chefs, the food selections are in line with the business class menus on planes. Not only an alternative […]
Grey Goose vodka has announced a global partnership with Virgin Galactic, Richard Branson’s commercial spaceflight experience. The partnership will feature the creation of exclusive content, experiential events, limited editions and consumer retail engagement. The partnership was announced last night at the Rose Space Centre and Planetarium in New York. Grey Goose will mark the partnership […]
To show there’s “more than a thousand ways to eat an Oreo,” Argentinian advertising agency DödaVänster created a fun new advert for the cookie brand. Titled ‘Sounds of Oreo’, the ad shows the popular cookie being dropped in milk glasses, cracked in half, and tossed in a metal bowl to create various sounds. These sounds […]
John Dewar & Sons Ltd., one of the most respected names in the world of Scotch whisky, announced plans to release a range of new expressions and never-before-released single malts – the hidden gems of its single malt portfolio. This bold move, unprecedented in recent years, will introduce a treasure trove of top-shelf whiskies to […]
Courvoisier, one of the world’s leading luxury cognacs, announced the launch of its newest campaign: Exceptional Journey. Inspired by the rich legacy and heritage of the iconic Courvoisier cognac house, the Exceptional Journey campaign celebrates the path toward achieving excellence and recognizes individuals who have fully embraced the journey – and the lessons along the […]
A recent clinical study supports using a new, natural beverage to overcome “Post-lunch Dip Syndrome” (PLD). Backed by research at the Rambam Health Care Campus and the Technion medical faculty in Haifa, Israel, the new “WakeUp post-lunch waker” daily beverage helps alleviate after-lunch fatigue. The study, published in the Israel Medical Association Journal, showed that, unlike […]