With fan enthusiasm around the Taco Bell Doritos Locos Taco showing no signs of slowing, the Doritos brand announced the next phase of its highly successful collaboration with the national restaurant chain – the introduction of Doritos Locos Tacos (DLT) Tortilla Chips. Doritos, one of the flagship brands from PepsiCo’s Frito-Lay division, will bring the […]
Smirnoff, the vodka from Diageo, is back on TV this month with a second burst of its ‘Nocturnal Awakening’ TV campaign, which brings to life the brand’s belief that if you try something new you will have a better time. The £2.5m integrated campaign includes TV, digital, PR and POS as well as targeted on […]
Coley Porter Bell has created a limited-edition bottle for Beefeater gin composed of photographs submitted by Londoners trying to capture ‘My London.’ The composite bottle image reveals a striding Beefeater yeoman, who appears to materialise from the photographs. The consultancy, which worked on a different limited edition bottle for Beefeater last year, says it was […]
Nestlé has been named one of the top ten most reputable companies in the world in the annual ‘Global RepTrakTM 100’ study. The company achieved ninth place in the study, which is designed to understand how organisations build trust and support with the general public worldwide. It is the first time Nestlé has ranked in […]
CO Workshop has created the branding for new east London restaurant Beagle. The restaurant, with interiors designed by Fabled Studio, is housed in the arches of Hoxton station on the east London line. Beagle was founded by brothers Danny and Kieran Clancy, and CO Workshop was brought in to work on the project about eight […]
The UK’s largest pizza delivery firm Domino’s has reported buoyant sales in the first three months of the year, as consumers trapped indoors by the cold weather turned to fast food sent direct to their doors. Sales in Domino’s 670 UK stores were up 6.6% in the first quarter of 2013 compared with the same […]
Artem is “over the moo-n” to be involved in a major nationwide promotion organised by Mondelez International for its Dairylea brand – giving consumers the chance to win a dream holiday worth £10,000 if they discover one of ten special mooing packs. Artem supplied bespoke cheese-shaped sound units to client PromoVeritas, the independent promotional and […]
Continuing its longstanding tradition of rich and creative collaborations, ABSOLUT VODKA announces its highly anticipated limited edition bottle design, ABSOLUTMEXICO, available in the U.S. for the first time after its debut in Mexico last year. The release of ABSOLUT MEXICO is the latest limited edition offering from the world’s most iconic vodka brand and pays […]
Beyonce and Pepsi take the ultimate trip down memory lane, only to realize the excitement of the moment is NOW in a new global advertising campaign. The creative collaboration, mutually developed by Beyonce and Pepsi as part of the previously announced global partnership followed by airings in more than 70 countries worldwide beginning on April […]
Nestlé Japan is marking 100 years in business, its success driven by its ability to adapt its global brands to meet local consumers’ needs. As the company begins its second century, Nestlé Japan is responding to the needs of Japan’s growing elderly population with innovative products. Recent statistics by the Japanese Health and Welfare Ministry […]