Red Bull has announced its marketing campaign for the launch of the Red Bull Editions; three new flavours (Cranberry, Lime and Blueberry) with the same vitalising effect as Red Bull Energy Drink. The introduction of Red Bull Editions to the UK will be supported with a heavyweight £3.5 million campaign to drive awareness and product […]
Nescafe Gold Blend is back on screens with a media campaign designed to drive trial and awareness of the range as well as the latest addition to its portfolio – Nescafe Gold Crema. The brand will be aiming to reinforce its coffee credentials with a TV advert focusing on both Nescafe Gold Blend and Nescafe Gold […]
Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, today announced that Miami-based Zubi Advertising has been appointed as the new Hispanic marketing and advertising agency. Zubi will be responsible for creative, digital and social media, promotions, public relations, and other Hispanic campaigns for Dunkin’ Donuts. “Dunkin’ Donuts is committed to being the […]
British cooking company, Cookie Crumbles, says the return of cooking and nutrition education in England’s schools will help improve children’s health and well being. Cookie Crumbles has welcomed recommendations in The Department for Education’s framework for the national curriculum, which includes learning about cooking, healthy food preparation and nutrition. The National Curriculum in England – […]
To mark its 150th anniversary in 2016, Nestlé has decided to transform the buildings formerly belonging to Henri Nestlé into a public visitors centre. “Visitors will meet and discover our company in the main building where they also learn about Nestlé’s past, present and future,” said Nestlé Chairman Peter Brabeck-Letmathe at the publication of planning […]
Dawn breaks this morning on Kickstart, an entirely new sparkling juice beverage from Mountain Dew. Whether it’s catching the first waves at sunrise, managing bumper to bumper traffic on the way to the office or hitting fresh powder on the slopes at first light, new Kickstart by Mountain Dew offers a refreshing and energizing take […]
Just in time to proudly celebrate National Girl Scout Cookie Day, the California Milk Processor Board (CMPB), the creator of GOT MILK?, and the Girl Scouts in California revealed the names and faces of the three grand prize winners of the GOT MILK? – Girl Scouts Photo Contest during unveiling ceremonies held simultaneously in Los […]
Nestle Prepared Foods Company today announced the voluntary recall of two production codes of LEAN CUISINE Culinary Collection Mushroom Mezzaluna Ravioli, UPC 13800-58358. The production codes are 2311587812 and 2312587812; the “best before date” appears as DEC 2013. The voluntary recall is limited to these two days of production, which were distributed nationwide. No other […]
Mars Chocolate North America announced the launch of their new 30 second spot for SNICKERS’ “You’re Not You When You’re Hungry” campaign during the Grammy’s. The spot, which originally aired during the SAG Awards, features Robin Williams and Bobcat Goldthwait, and is the latest addition to the popular global campaign that was created by BBDO […]
Plum Organics, one of the leading organic kids nutrition company, has been featured on Forbes annual ranking of America’s Most Promising Companies – a list of one hundred privately held, high-growth companies with bright futures. The only organic food company included in the Top 50, Plum Organics is listed as #19 based on its historical […]