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Home»Archives»Marketing (Page 206)

Gatorade Shows Athletes the Effects of Dehydration Through New Immersive VR Campaign

By Newsroom on March 9, 2018  

Gatorade Shows Athletes the Effects of Dehydration Through New Immersive VR Campaign

Gatorade created “Beat The Blitz” as an engaging way to show athletes how dehydration works in the…

Cheetos Launches ‘Cheetos Vision’ AR App at SXSW

By Newsroom on March 9, 2018  

Cheetos Launches ‘Cheetos Vision’ AR App at SXSW

Cheetos, the snack brand from PepsiCo’s Frito-Lay division, is inviting fans to see the world…

Lonely Crane Driver Gets a Sweet Surprise in New McVitie’s Campaign by Grey London

By Newsroom on March 9, 2018  

Lonely Crane Driver Gets a Sweet Surprise in New McVitie’s Campaign by Grey London

 McVitie’s has launched its new £9.7m master-brand campaign ‘Sweeter Together’ in collaboration with Grey…

Nutella Spreads a Little Love in February with Guinness World Record

By Newsroom on March 9, 2018  

Nutella Spreads a Little Love in February with Guinness World Record

Nutella ended February, ‘The Month of Love’, with the achievement of a Guinness World Record…

Brits Spend £15 Million on Soup During Week of Bad Weather, According to IRI Supermarket Sales Data

By Newsroom on March 9, 2018  

Brits Spend £15 Million on Soup During Week of Bad Weather, According to IRI Supermarket Sales Data

When bad weather strikes it seems that UK shoppers turn to comfort food and bird…

McDonald’s Flips its Arches Upside for International Women’s Day

By Newsroom on March 8, 2018  

McDonald’s Flips its Arches Upside for International Women’s Day

A McDonald’s in California has turned its golden arches sign upside down to make it…

Society Malaysia and Universal McCann Introduce the New Face of KFC – Claudia Sanders

By Newsroom on March 8, 2018  

Society Malaysia and Universal McCann Introduce the New Face of KFC – Claudia Sanders

 Society Malaysia and media agency Universal McCann (UM) have devised a unique campaign with…

Thatchers Cider’s New Campaign Brings Comedy to ‘Farm and Family’

By Newsroom on March 8, 2018  

Thatchers Cider’s New Campaign Brings Comedy to ‘Farm and Family’

Thatchers cider has released a new advertising campaign by creative agency Joint, that humorously tackles…

Voicebox’s New Design for Pacific Foods Celebrates Real Ingredients and Wholesome Food

By Newsroom on March 8, 2018  

Voicebox’s New Design for Pacific Foods Celebrates Real Ingredients and Wholesome Food

Packaging Design Firm Voicebox partnered with Pacific Foods, leading producer of organic soups, broths and…

Biles Hendry Hits All the Right Notes with a New Brand Story for Boutinot Wines

By Newsroom on March 7, 2018  

Biles Hendry Hits All the Right Notes with a New Brand Story for Boutinot Wines

UK wine importer and producer Boutinot has just launched a new brand identity and packaging…

Coca-Cola Breaks 130-Year-Old Tradition with First Alcoholic Drink

By Newsroom on March 7, 2018  

Coca-Cola Breaks 130-Year-Old Tradition with First Alcoholic Drink

With its iconic red label and secret recipe, it’s been one of the world’s most…

MullenLowe Malaysia and Domino’s Create a New K-Pop Sensation the Samyeang Showdown

By Newsroom on March 7, 2018  

MullenLowe Malaysia and Domino’s Create a New K-Pop Sensation the Samyeang Showdown

 Supported by MullenLowe Malaysia, Domino’s Malaysia has launched a new international flavour in the…

Not Surprisingly, Lack of Snickers Leads to Uncomfortable Moments in Brand’s New Ads

By Newsroom on March 7, 2018  

Not Surprisingly, Lack of Snickers Leads to Uncomfortable Moments in Brand’s New Ads

 Snickers is giving almond and peanut butter versions of its candy bar the spotlight…

Coca-Cola Aims to Tackle the ‘Post-Lunch Slump’ in Global Campaign

By Newsroom on March 7, 2018  

Coca-Cola Aims to Tackle the ‘Post-Lunch Slump’ in Global Campaign

Coca-Cola is launching a major campaign across key global markets, aimed at getting young people…

Ben & Jerry’s Creates Colourful Ball Pit for 40th Birthday

By Newsroom on March 7, 2018  

Ben & Jerry’s Creates Colourful Ball Pit for 40th Birthday

Ben & Jerry’s, the Unilever-owned ice cream brand, is celebrating its 40th birthday with a…

Painting The World Blue: Pepsi Loves & Lives Football with Global 2018 Campaign

By Newsroom on March 6, 2018  

Painting The World Blue: Pepsi Loves & Lives Football with Global 2018 Campaign

Throughout history Pepsi has brought joy to each generation, connecting fans with the entertainment that…

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    • The 21st FAB Awards
      • FAB Awards
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  • Hospitality
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  • Research & Reports
  • Retail
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