Jeremy Clarkson Consoled With Free Snickers Bars in PR Stunt
Embattled Top Gear presenter Jeremy Clarkson can find some solace from his present travails courtesy…
Pepsi Recruits Celebrities & Sports Personalities in Revamp of the Pepsi Challenge
March 11 and continuing throughout 2015, this will become the hallmark of the Pepsi Challenge…
Belvedere Challenges Mixologists Worldwide to Create a Legendary Cocktail
Belvedere Vodka invites the world’s best bartenders to compete in the Belvedere Challenge to create…
Amstel Celebrates Beer & Burgers at 2015 South Beach Food & Wine Burger Bash
On Friday, February 20, 2015, consumer engagement agency Mirrorball executed the Amstel Light Burger Bash.…
Volvic Preps £1.65m Marketing Campaign For Juiced Range
Volvic is preparing to roll out its largest marketing campaign to date for the launch…
The English Football Association Name Budweiser as Official Beer of The FA Cup
The Football Association has announced a new long term agreement with Budweiser, which will see…
Coca‑Cola Great Britain To Introduce New “One Brand” Strategy
Coca‑Cola Great Britain (CCGB) announced that it will be unifying the Coca‑Cola portfolio of products…
Mountain Dew Unveils Live-action Oculus Rift Experience
PepsiCo’s Mountain Dew is unveiling the “Dew VR Snow Experience,” a live-action snowboarding virtual reality…
Jagermeister Launches Heritage Campaign in the US
Jagermeister, the legendary German liqueur, announced the launch of their “56 Parts. Best as One”…
Haig Club Scotch Whisky Brings 1920s Adverts to Life
On March 1, in the heart of central London at Hyde Park Corner, the makers…
Diageo’s Ciroc Targets Instagram Users with Video & Gif Campaign
Diageo premium vodka brand Cîroc is targeting Instagram users with a video and ‘cinemagraph’ campaign…
PepsiCo China Launches “Happy Spring Festival – Bring Happiness Home” 2015 Campaign
On January 29, 2015, PepsiCo launched the 2015 version of the Bring Happiness Home (BHH)…
Coca-Cola Kicks-Off 2015 Global Campaign for the World Famous Package Design
A design so distinctive that it could be recognized by touch alone and so unique…
Pepsi Max Backs-up Cherry Flavour Launch with New Marketing Campaign
Pepsi is looking to drive sales at the newest addition to its soft drinks stable…
Bud Light Bringing Back “Whatever, USA” This Summer
This summer, Bud Light is bringing back “Whatever, USA,” a three-day celebration that the company…
Coca-Cola Creates Happiness-Filled, Emoji Web Addresses In Fun Campaign
As an ambassador of happiness, soft drink brand Coca-Cola has launched a fun campaign with…