The campaign aims to let consumers know that the Left Twix is ‘The perfect partner for coffee’. And as this spot shows, if you were planning to enjoy a coffee with Right Twix instead of Left Twix, you’re in for a bad time.
In addition to the 30-second ‘Out of Order’ spot, social videos and 6-second Snap Ads were created to underscore the message that the Left Twix cookie is the delicious, must-have choice on one’s coffee break.
The comedic ad was directed by Brian Billow through O Positive.
Source: Little Black Book