McDonald’s has worked together with Leo Burnett Dubai to come up with an eye-catching campaign. Taking reference from the Pantone colour chart, the agency has broken down some of McDonald’s signature burgers, and placed each ingredient on “swatches” labeled with their names. For example, the McChicken consists of sesame seed bun, mayonnaise, lettuce, a McChicken […]
Skippy introduces Skippy P.B. Bites, a peanut butter coated, double peanut butter or pretzel filled snack that’ll be a hit for kids, their mums and horses. Yes, horses. Skippy continues their “Yippee!” campaign this year with a P.B. Bites launch spot entitled “Horse”. What happens when a boy returns home from school and, in typical […]
To help Tesco become the destination supermarket for Valentine’s Day, BBH has created an online campaign that sees a psychotherapist match-make shoppers based on the contents of their shopping baskets. For many, Valentine’s Day feels like a retailer event awash with the same offers, targeted at the same people: couples. Tesco are talking to everyone […]
Cadbury Dairy Milk Silk, India’s favourite premium chocolate brand, recently launched a new thematic TVC, encapsulating the brand’s signature romantic nostalgia – “Kiss me…close your eyes”. The film showcases two young puppeteers craving so much for Cadbury Dairy Milk Silk, that they indulge while in the midst of a performance, thus highlighting yet another unique […]
Australians recently met ‘Deb Poole’, the professional waterslide tester and mum of three whose extraordinary career is fuelled by milk, as Dairy Australia’s new campaign, via 10 Feet Tall, launched nationally in Australia. The first of a series zeroing in on hero dairy products, the campaign follows seemingly ordinary characters with extraordinary jobs – made possible […]
Dolmio has launched its brand new ad spot “The Meeting”, which aims to show how its great tasting Italian inspired cooking sauces and meal-kits can be the spark that brings families together. In the new 30 and 10 second ads, the ever popular Dolmio family are joined for the first time ever by all new […]
Rustlers has appointed Droga5 London as its creative agency of record. The agency will handle the snack brand’s creative across broadcast, digital and social channels in the UK and Ireland. Simon Walker, CEO at Rustlers owner Kepak Convenience Foods, said: “The Rustlers brand is in a very competitive and challenging category, which makes creative marketing […]
The cheesy Quesalupa, a chalupa with a cheese-filled shell, is here. Taco Bell revealed the new product, which it first mentioned in a humorous redacted press release, in its final Super Bowl spot. A 30-second version of the ad, created by Deutsch L.A., aired during the first quarter of the game. The brand used its website, to allow […]
It took three cleverly acrobatic dogs disguised as a person — make that a very tall person with a tail — to make the very last “Crash the Super Bowl” contest among the most memorable. After amassing the most fan votes on www.doritos.com, Los Angeles native Jacob Chase, the creator of the instant classic “Doritos […]
Michelob ULTRA, the fastest growing beer brand in the US, led Anheuser-Busch’s advertising charge on Super Bowl by airing “Breathe” in the coveted A1 position following kickoff. To set the tone for the game (and ads) to follow, the 30-second spot by FCB Chicago brought the energy and dedication of the Michelob ULTRA drinker to life […]