On the heels of the Jameson Drinking Buddies program, Jameson Irish Whisky’s passion for craft, quality and neighborhood collaboration continues with a one-of-a-kind whisky – Jameson Caskmates. For the first time ever, local Irish micro-brewery Franciscan Well and Jameson Original shared casks to create one exceptional whisky combining the smoothness of Jameson Original with the […]
Hennessy, the world’s best-selling Cognac, has just emerged as the number one performing global spirit for 2014, according to UK-based International Wine and Spirit Research group (IWSR). Hennessy, which has consistently posted growth for the last 50 months, has been recognized by the IWSR as a top 3 global brand since 2012. Earning the #1 […]
Luxury whisky Chivas Regal has unveiled a contemporary new design for Chivas 12 Years Old in a bid to reinforce the brand’s craftsmanship, luxury and heritage. Created by Coley Porter Bell, the new design retains its round generous shape with the bottle’s shoulders raised higher. The brand signifier, based on a Celtic lukenbooth, has been […]
Bud Light is teaming up with longtime partner Google to market unique, premium content directly to American football fans via the new Full Season Football program, featuring content from the NFL and other properties on Google Search and YouTube. Bud Light – the Official Beer Sponsor of the NFL – is the first brand to […]
The Original Light Beer is bringing Miller Lite Free Rides to six cities this fall, helping football fans enjoy the game responsibly. To kick off the upcoming season, Miller Lite, in partnership with local public transit companies, will provide Free Rides to fans in Atlanta; Chicago; Cincinnati; Green Bay, Wisconsin; Nashville, Tennessee; and Philadelphia. “We’re […]
With the eyes of the world turning to England for seven weeks of sporting history at the Rugby World Cup, Guinness launched a brand new campaign, celebrating stories of strength of character and integrity from the world of rugby. Rather than focus on physical attributes of what makes a rugby player, this campaign looks to […]
Sumptuous style and lavish design were at the core of the Art Deco movement that flourished around the world in the 1920s. It was during that period that Sir Alexander Walker – grandson of John Walker – was appointed as a Knight Commander of the Order of the British Empire. The rich colours and bold […]
To celebrate its 300th anniversary, it was essential for the Martell House to celebrate its origins in Cognac, and in particular in the Château de Chanteloup, which has been refurbished for the event. Over 2,500 winegrowers, distillers and other partners from the Cognac region received their invitations from Martell employees, who delivered them personally to […]
True to its pioneering spirit and passion for innovation, Mumm is for the second time partnering with David Guetta. Sharing a passion for celebration that initially brought them together for the music video for David Guetta’s no.1 track Dangerous, Mumm’s next adventure with David Guetta brings us the first ever urban horse race. Maison Mumm […]
Under the Creative Direction of Juan Pablo Lufrano, Rafael Santamarina, and Ariel Serkin, Del Campo Saatchi & Saatchi present their latest work for Andes beer. The piece was directed by Diego Núñez Irigoyen from Agosto production company. Andes gathered all the most attractive men in Mendoza for a huge Saturday casting that lasted all night. […]