Australian gourmet pizza retailer Pizza Capers has branched into the wrap market and has launched its latest “Phat Boy Pizza Wrap” campaign on TV, cinema and digital media created via advertising agency Boomshaka. The “Phat Boy Pizza Wrap” is the latest product development in the highly competitive pizza industry and provides consumers with bigger, tastier, more […]
In case you haven’t noticed, the world today is pretty much buggered. Global warming. Deforestation. Disposable forks. Plastic straws. They’re wreaking havoc on our precious little planet, and if we continue to let this happen, we’re all dead. So the good people at 42BELOW vodka have decided to launch their own kiwi planet-saving initiative and […]
Coca-Cola South Pacific has announced details of the fresh, surprising and visually inspiring creative content at the heart of its new ‘Summer Classic’ campaign via Emotive. The campaign aims to drive reappraisal, build brand love and increase sales amongst young adults during the holiday season by enhancing the enjoyment and experience of drinking an icy-cold […]
During the summer of 2016, Macca’s and VML have developed The Summer Playground – tapping into the fun, free spirit of summer and encouraging creativity through Macca’s frozen beverages. Partnering with Snapchat, an Australian-first ‘Snapchatable’ cup will appear in all restaurants nation-wide today. Guests can get creative and apply their favourite Snapchat Lens to the unique […]
3rdspace and Crust Pizza have continued to evolve the gourmet pizza brand’s #outofthebox platform with the next chapter in the brand’s collaboration with Aussie DJ duo Peking Duk. Continuing momentum from the initial campaign launch, 3rdspace has taken exclusive beats and samples created by Peking Duk and produced a Crust Beat Box for the brand’s […]
Aussie entrepreneur David Prior, who bought the mothballed 200-year-old Scotch distillery Bladnoch in January 2015, has launched a new scotch brand Pure Scot with a spot created by Chocolate Studios in Melbourne. Prior said: “Last year we fought to buy a 200-year-old scotch whisky distillery. ‘You can’t make scotch whisky. You’re an Aussie surfer,’ they said. […]
Ferrero Australia via The Mix Agency, Mango PR and Soap linked by Isobar have invited consumers to Share the Magic this Christmas with a delicious new partnership with ex Masterchef contestant, Reynold Poernomo. The campaign focuses on inspiring consumers to use the Ferrero Pralines range in new ways outside of the standard gifting occasion to […]
Comedian and actor Ash Williams, summer loving TV presenter Carissa Walford and Aussie Supercars driver Chaz Mostert have joined forces to create the ultimate guide on how to #MaxYourSummer via Traffik Group. The video for Pepsi Max in Australia, which released on December 9, shows how Williams, Walford and Mostert deal with bad traffic and […]
Legendary Australian sports broadcaster, Drew Morphett has lent his unmistakable voice to a new radio campaign via KWP! and Eardrum, leveraging Coopers Brewery’s sponsorship of the Australian Open. Morphett is well-known for commentating everything from tennis, football and cricket to golf, cycling and the Olympic Games, so he was the perfect choice for this campaign, […]
Coca-Cola South Pacific has announced details of Glaceau smartwater’s major new Australian summer campaign, fronted by global superstar Jennifer Aniston who has been brought on board as brand ambassador. The campaign was originally created by Circus Maximus, New York localised for Australia via McCann Sydney. Off the back of huge global success in the US […]