Brand design agency ButterflyCannon, were tasked with redesigning the Hennessy Very Special packaging. The challenge was that the new design had to appeal not only to the young, hedonistic consumer but also to the loyal and traditional Hennessy Cognac drinkers. Heritage and personality had to be mixed to perfection for this brand. Designing with the […]
Russian designer Olga Mosina of Brandiziac, has created a fun illustrated packaging for a line of milkshakes by the “3 Korovy 2 Kota” brand, which translate to “3 cows and 2 cats”. Inspired by the brand’s very descriptive name, the designer decided to create an animal character for each flavor—the three fruit flavors are represented […]
The makers of 5-hour Energy will take to Twitter on March 10 in an effort to fight the fatigue of losing an hour of sleep to Daylight Savings Time. Throughout the day, anyone who Tweets a picture of their tired face using the hashtag #ShowUsYourTiredFace will be entered to win a six-pack of 5-hour Energy […]
innocent Drinks announced the launch of their brand new super smoothies, a range of functional health drinks, which the brand claims is the healthiest drinks they’ve ever made. The super smoothies each combine the nutritional power of fruit and veg with seeds, botanicals, vitamins and minerals to make a refreshing option that is both tasty […]
Starbucks and Disney teamed up to open the first company-operated Starbucks location at Downtown Disney in Anaheim, California Monday, March 10. With millions of guests visiting the Disneyland Resort from all over the world each year, the new store – the first of four to be operated by Starbucks across Disney properties in the U.S. […]
Fitness tracker Jawbone has launched an app to combat our society’s addiction to one of the greatest, most commonly-used stimulant of all time—caffeine. Their app named ‘Up Coffee’ lets you track the amount of caffeine you consume, even those you accidentally consume in soda, chocolate, and other foods. It then goes on to show how […]
Sainsbury’s launched the first ‘grown by women’ coffee to hit mainstream shelves in the UK at a coffee tasting event in the House of Commons on March 6, hosted in partnership with the ethical trading organisation, Twin. The fully-traceable Kopakama Ejo Heza Fairtrade Ground Coffee carries a premium to support women growers, many of whom […]
Starbucks created Tribute Blend to celebrate the company’s 40th anniversary, to honor customers and partners, and to recognize the accomplishments of the coffee producers and roasters. “I wanted a coffee that captured the essence of our history and honored most unique qualities as company and coffee purveyor and also had a taste profile that would […]
Developed by Kevin Boyer and Philip James, the “Miracle Machine” will enable users to turn water into wine—with the help of a few ingredients. Priced at US$499, this machine is still being developed as the makers are sourcing for funds. It will be paired with an app that is compatible for iOS and Android devices, […]
Woodford Reserve, the “Official Bourbon of the Kentucky Derby” is honoring this year’s Run for the Roses with the release of its 2014 Kentucky Derby commemorative bottle. This year’s limited-edition Woodford Reserve Kentucky Derby bottle features the artwork of local Louisville artist David O. Schuster. Schuster’s image on the bottle is entitled “The 4th Turn” and […]