http://www.youtube.com/watch?v=EKSWR5896Rw French agency Quai Des Orfevres decided to take the artistic route for Kusmi Tea‘s new advertising campaign. The ads use underwater dances to depict the various tea blends. The campaign consists of 3 spots, each film representing one of the Kusmi Tea blends : Sweet Love, BB Detox and Prince Wladimir. For those unfamiliar […]
Many people have decided to express their anger at Coca-Cola’s sponsorship of the 2014 Winter Olympics, taking to the Share A Coke website to vandalize the blank labels that it generates. Orginally created to enable people to share their personalized can of virtual Coke online, the website has become an avenue for political protest. The […]
Newcastle Brown Ale is seeking to gain a slice of the Super Bowl advertising action without the hassle and expense of actually commissioning an ad and buying screen time – by firing up a tongue-in-cheek caricature of some of the bloated real-life offerings the game provides. The Heineken owned brand has teamed up with Droga5 […]
http://www.youtube.com/watch?v=sIp-jcuO-kU On 18 December 2013, it was cold, dark and dreary in Uppsala, Sweden—with 185 days to go before mid-summer day comes around, Coca-Cola decided to spread a little summer cheer with a special vending machine, which is dubbed “The Happiness Machine”. Installed at a bus stop, this machine would turn itself on and light […]
A group of seven creatives from the London-based ad agency Karmarama have found an awesome and unconventional way to contribute to the fight against prostate cancer. Inspired by their passion for craft beer, they have established Two Fingers Brewing Co. and created “Aurelio”, a non-profit craft beer—all profits from its sales will go to Prostate […]
Aquafina FlavorSplash, a line of sparkling and still water beverages and liquid water enhancers, is kicking off 2014 by encouraging teens everywhere to “Make a Splash” and celebrate their passions. To help spread the word, the brand’s first-ever national commercial will include Austin Mahone along with his new single, “Mmm Yeah” featuring Pitbull. The single will […]
Bud Light Platinum announced its new creative campaign, Turn Up Your Night, a direction rooted in electronic dance music with a strong emphasis on content. The campaign will feature partnerships with marquee DJs and national and local festivals. Turn Up Your Night will debut with Grammy nominated DJ/producer/songwriter Zedd. “Every night has that ‘turn up […]
As the official beer sponsor of the NFL, Bud Light aims to help make The Big Game one of the safest yet through the launch of a powerful new campaign that inspires fans to “Stay in the Game.” Bud Light is launching the “Stay in the Game. Drink Responsibly.” platform through an integrated campaign that […]
Wine Condom, #9 on Kicktraqs’ “Top 25 Hot List” for products to watch, is the mother-son brainchild of 20 year-old Mitch Strahan & his stand-up comedian, single mom, Laura Bartlett. “They say necessity is the mother of all invention,” laughs Bartlett. “In the case of Wine Condom – it just took a sense of humor!” […]
Bottled water packaging are usually more convenient than inspiring, but this concept design for VITA, a fictitious vitamin water brand, certainly made us sit up and take notice. Conceived as a school project by Anastasia Shtern at the British Higher School of Arts and Design in Russia, it consists of a simple bottle with pleasing […]