Carbonated Beverages Brewing for Starbucks?

Carbonated Beverages Brewing for Starbucks?

Starbucks may be readying a large-scale rollout of carbonated drinks, Advertising reports, citing a recent trademark filing by the coffee giant for the term “Fizzio.” The filing coincides with Starbucks’ recent testing of a line of carbonated drinks in Atlanta and Austin, and “fueled speculation,” Advertising Age wrote, that the company is “about to make […]

Gordon’s Unveils Limited Edition Bottle Labels

Gordon’s Unveils Limited Edition Bottle Labels

Gordon’s gin has collaborated with internationally celebrated British fashion house, Temperley London, to launch a collection of ten limited edition bottle label designs that aim to help retailers drive incremental sales in the run up to the festive season. The uniquely vibrant “Ten Green Bottles” by Gordon’s & Temperley collection is available from the end […]

A Rocking Good Christmas

A Rocking Good Christmas

When it comes to Christmas, only the finest food and drink will do. Treat friends and family to the latest organic cordials and squashes from Rocks Drinks, which make great gift choices and perfect accompaniments to festive food or can simply be enjoyed during the celebrations. A little sophistication is a must at Christmas meal-times […]

Diageo in £17m Festive Drive to ‘Reset’ Spirits Brands in the UK

Diageo in £17m Festive Drive to ‘Reset’ Spirits Brands in the UK

Diageo is returning Johnnie Walker to UK TV screens for the first time in 50 years this Christmas as part of a multimillion marketing strategy to encourage younger drinkers to extend brands such as Baileys and Smirnoff to new drinking occasions. http://www.youtube.com/watch?v=n1xD9d71mMU&feature=youtu.be The drinks maker is unifying upcoming campaigns for top spirits brands Smirnoff, Baileys […]

Cinema Snacking Sabotages Advertising Effects

Cinema Snacking Sabotages Advertising Effects

A study conducted by Cologne University into the effectiveness of cinema advertising screened whilst audiences eat popcorn has found that the traditional treat not only distracts those sitting nearby but the eater from what is happening on screen. According to researchers the reason for this tail off in recognition is that our brains automatically simulate […]

Coca-Cola Memorabilia and Collectibles Selling At Auction in Biscoe, USA

Coca-Cola Memorabilia and Collectibles Selling At Auction in Biscoe, USA

The Scott Family, the original and only owners of the Coca-Cola Bottling Plant in Biscoe, North Carolina, are selling at public auction the Coca-Cola memorabilia, collectibles, equipment and real estate associated with their former business. Bottling operations began at the plant in 1909 and continued until the business was sold to Coke Consolidated in 1990. […]

Valentin Bianchi Brings “Leo” To The US

Valentin Bianchi Brings “Leo” To The US

In the world of “futbol,” as the sport of soccer is known in every country except the United States, Lionel (Leo) Messi, the Argentine-born soccer superstar, is considered the “best of the best” on the field, especially after winning a record five “World Player of the Year” titles. He has the same reputation off the […]

Martell Cognac Announces the Launch of Martell Caractere in the US

Martell Cognac Announces the Launch of Martell Caractere in the US

Martell, the prestigious House of Cognac founded in 1715, announces the launch of a new cognac, “Martell Caractere.” The new blend, available exclusively in California, offers style, elegance, complexity and balance for the true man of character, and pays tribute to the spirit of legendary entrepreneur and Martell founder, Jean Martell. Jean Martell was an […]