Ever felt “Confoolish” or “Dimpatient?” Hunger keeps creating new problems – often combining multiple symptoms – so Snickers Brand created a new snacking solution to satisfy hunger: Snickers Crisper. Boasting multiple textures, new Snickers Crisper delivers “crispy satisfaction” in the form of crisped rice and peanuts, topped with a layer of caramel and coated in […]
Heineken turns to women to help curb men’s drinking in a global ad that champions moderation. The ad, called “moderate drinkers wanted”, was created by Publicis Italy and will air across 30 markets worldwide from 13 January. The spot shows frustrated women striding through the city and singing I Need A Hero as drunken men […]
In 2016, the highly anticipated Australia Day lamb campaign created by The Monkeys, Sydney sees Lambassador Sam Kekovich joined by legendary newsreader Lee Lin Chin and a host of Australian icons for ‘Operation Boomerang’. Their mission: to save Australians abroad from going without a lamb barbecue on Australia Day. Operation Boomerang was the brainchild of […]
How does one of Australia’s most loved beer brands say Happy New Year to its drinkers? By giving them the chance to say cheers to their family and friends on a digital billboard. Developed by KWP! Advertising, ‘Coopers Shout Out’ let Australian beer lovers publicly shout out New Year messages to their best mates, family […]
Fuller’s is beating the January blues with a new print and outdoor campaign created by advertising agency The Corner. The London-based brewer’s ‘January Ale’ ads launch January 8, and play on the January sales offered by most retailers, blocking out the ‘S’ in sale with a bottle of London Pride beer. The campaign imitates iconic sale […]
Fab Morvan, who was one half of disgraced German pop band Milli Vanilli, features in a documentary-style ad for KFC. The spot, created by Ogilvy & Mather Amsterdam, sees Morvan in his new home of the Netherlands working on his real voice. Milli Vanilli had to return their Grammy award in 1990 after Morvan and […]
Just in time for diet season, and after two years of sales gains and tweaks, Chobani is ready to shine a spotlight on its light Greek yogurt. A new campaign debuting January 6, pits Chobani Simply 100 against certain light Greek yogurts from Yoplait and Dannon, calling the rivals out on using artificial ingredients and underscoring […]
Heineken is set to mark two decades of its partnership with The Australian Open by taking its tournament-long party to new heights. The world’s leading international premium beer brand will kick off its 2016 marketing activity in style with activations taking place across Melbourne in January to mark the annual festival of tennis. Highlights will […]
#SmashedIt – SweetsSwapping out the sweet stuff? Grab an NRICH & smash your resolutions #SmashedIt Posted by NRICH Milk Drink on Tuesday, 5 January 2016 Nutritionally balanced milk drink NRICH is literally smashing it with the launch of an adventurous new online marketing campaign. Live from the 5th of January 2016, the brand’s high impact […]
Nescafé has released the latest installment of its ‘Big Start’ multi-platform series as it looks to create more sharable content. The campaign, which has been running across social, on TV and on YouTube, has seen the coffee company tour the UK to give unsuspecting Brits a manner of unusual wake up calls – from celebrity […]