Marmite looks to be gearing up to launch a summer campaign with the strap line ‘Summer of Love’. The Unilever owned brand has filed a trademark application with the Intellectual Property Office for the spread brand featuring pink branding with flowers and the words “summer of love” emblazoned on the logo. Unilever confirmed it is […]
Colored Caps is the starting point for the campaign that sees the iconic Tuborg bottle as it’s never been seen before. The caps will come alive in 5 new colors, where each color is tied to a particular mood and set to be a trigger for having fun. Inviting people to Play, Feel, Dance and […]
As part of its mission to refresh the world and inspire moments of optimism and happiness, Coca-Cola presents a campaign to raise awareness of prejudices and invite people to take an extra second in order to be able to overcome them. With the aim of spreading a message of optimism in the societies where it […]
In a first-of-its-kind, Pepsi is creating and producing a short film that will include footage from UrtheCast – the world’s first full-color Ultra High-Definition video system located aboard the International Space Station (ISS), feature Pepsi consumers from around the world and leverage the creative and artistic direction of eight-time Grammy award winning entertainer Usher. As part of […]
Since 1972, Snapple has been made with the best stuff on Earth, winning the hearts and taste buds of consumers through its wide variety of refreshing and unique flavors. Born in Brooklyn, the brand has won a special place in the hearts of New Yorkers, and this year Snapple rallied its hometown fans to share […]
Aesop Agency, the brand storytellers, have created their first campaign for MOMA – the healthy breakfast brand – since winning the business earlier in the year following a competitive pitch. The campaign marks the launch of MOMA’s new Bircher Muesli range. The three executions – which include the endline ‘Start Your Day Awesome’ – are […]
Fuller’s has launched a social media campaign that offers Londoners a free pint of London Pride. The campaign, created by The Corner, will encourage Londoners to tweet @London_Pride at midday using the hashtag #TweetAt12. Those that do will receive a code for a free pint can be redeemed at Fuller’s pubs around the capital. Jane […]
Jose Cuervo, along with McCann New York, launched a social campaign in celebration of this year’s Cinco de Mayo. The totally digital effort, being called ‘Write your cinco,’ includes a video (above) featuring Luis Guzman and a ludicrous account of what the origin of the holiday may have been. The idea behind the campaign is […]
McDonald’s France has unveiled a slew of outdoor print ads featuring four of its classic menu items made up of tiny emojis. An update to last year’s display of pictograms, advertising agency TBWA\Paris one upped these print ads to reflect the happy feelings that are evoked from the different food items—hundreds of thumbs up emojis […]
Parenting is a complicated business. Sorting out hectic schedules, balancing careers and family, all while dealing with mounting pressure from social media for the perfect “post” can obscure the joy found in simple family interactions. In its “Doin’ Good” social campaign (#doingood), Minute Maid will remind parents of all the wonderful things – big and […]