Crisp brand Walkers has commenced a nationwide search for a new great-tasting flavour combination with the launch of its ‘Do Us A Flavour’ competition crowning one member of the British public a flavour millionaire. The competition, which last ran back in 2008, will see a judging panel whittle down the entries to just six finalists, […]
With the match-ups decided and excitement around college football surging, Tostitos – the brand known for making life a party – is getting the 2014 Fiesta Bowl festivities started early this year. Together with hip hop music icon and former high school football standout Nelly, the Tostitos brand is sharing ultimate party must-haves to get […]
Mondelez International announced plans to invest $190 million in the Indian state of Andhra Pradesh to establish the company’s largest manufacturing plant in Asia Pacific. The 134-acre multicategory food campus in Sri City will have annual capacity of 250,000 tons in the end state and will be the largest chocolate manufacturing plant in India. The […]
Confectionary brand Hosta has mounted an out-of-home (OOH) initiative as part of its ‘keeping Britain nuts’ campaign. Promoting the Mr Tom peanut crunch bar, #TOMFACE, booked direct with JCDecaux, is described as ‘a celebration if the nutty pastime of gurning’ and is targeting rail and roadside passengers nationwide through static and digital sites. The campaign […]
They say it’s the most wonderful time of the year; a time when we put our normal routines on hold to celebrate with friends and family. We play more, we eat more, but do we always have more fun? For many, the pressure to orchestrate and host the “perfect holiday” can become a burden and […]
Trying to get at the last few chips at the bottom of a Pringles tube can be a real hassle—it is also not uncommon to get one’s hand stuck in the metal canister. Ever the creative problem-solvers, the Japanese have come up with an ingenious chip dispenser that will allow you to reach all the […]
Mondelez International has announced plans to invest over $100 million in a state-of-the-art biscuit manufacturing plant at its Opava site in the Czech Republic. The investment will create 200 new roles making Oreo cookies and belVita breakfast biscuits. Since 2009, net revenues for Oreo and belVita have grown 25 percent and 18 percent respectively in […]
http://www.youtube.com/watch?v=RT_L7nkIZQ8&feature=youtu.be The Swon Brothers – Zach and Colton – two of country music’s brightest rising stars who recently signed with Arista Nashville, have been performing together for years. But this week, they accepted a challenge that put them on opposite sides of the stage – and the Twix Brand rivalry. Zach released a special jingle for […]
http://www.youtube.com/watch?v=DY7iAl6wtdY Cadbury’s Dairy Milk has unveiled its first Christmas-themed campaign, created by Fallon London. The ad, which will launch on the night of November 8, shows a street wrapped in Cadbury wrapping paper, with the residents unwrapping the paper to find Christmas themed Cadbury treats, including ‘Mousse Snowman’, ‘Chocolate Santa’ and ‘Snowman and Santa Hollows’. […]
Brooklyn, New York-based aspiring graphic design Alyssa Phillips has given the packaging of M&M’s chocolate candies a redesign to make it more presentable. Instead of keeping to the standard plastic flimsy wrappers the chocolate snack is known for, Phillips opted for a structured geometric look that also mimics the round shape of its candy—and renamed […]