Domino’s has given its packaging a radical overhaul, that sees the generic ‘brown box’ replaced with red and blue boxes that hero the brand’s logo. The revamp has been masterminded by branding design agency Jones Knowles Ritchie (JKR) and use the pizza maker’s two pizza deal to physically bring the logo to life with one […]
Domino’s is all about Greatness, and now the UK’s favourite pizza brand is getting even closer to how its pizzas made people feel, with a new campaign from iris that shines a light on the great, mouth-boggling taste of a Domino’s pizza. The integrated campaign, born out social research, rides the wave of the nations fascination […]
Pizza takeout chain Dominos is giving customers the chance to snag a concept DXP delivery car for their local chain. The specially equipped deliver car, featuring an on-board cooker and the capacity to hold 80 pizzas is currently in use in 25 markets, with 100 cars in action. The company is giving customers the chance […]
Super Bowl 50 kicked off on February 7 and, for Americans, no sports event is bigger in size or scope. Players on the field are busy preparing for the big day, but off the field, fans are turning to their phones and apps to best plan for the Super Bowl experience. To determine which apps are […]
Domino’s has bolstered its social-media presence by rolling out on messaging service Snapchat. The pizza-delivery brand will promote its tie-up for 24 hours as a Snapchat Story, with the platform carrying a short video ad created by agency Iris. The “dough to door” film charts the journey of a pizza-delivery driver who encounters an alien […]
Domino’s Pizza is buying Germany’s biggest Pizza chain, Joey’s Pizza, in a deal worth around £57m. The buyout will be a joint venture between Domino’s Pizza’s UK and Australian owners with two-thirds owned by the Australian company and the remainder owned by the London-listed Domino’s Pizza Group, which already has operations in Germany. Don Meij, […]
How do you introduce “American pizza” to the original home of one of the world’s most popular foods? For a global brand like Domino’s, the answer is: you don’t. Instead, you introduce an American-founded brand launched by local ownership, which sources 100 percent local ingredients to create what is ultimately a local pizza menu. The […]
Domino’s Pizza knows that customers, even celebrities, want to be able to order their pizzas from anywhere, at any time, on any device. Domino’s newest TV campaign, which begins today, features Eva Longoria, Sarah Hyland, Richard Sherman, Clark Gregg, and their favourite ways to order, using Domino’s AnyWare. “Thanks to the AnyWare suite of technology, […]
Domino’s Pizza, one of the world leader in pizza delivery and digital ordering technology, is giving customers yet another way to track their order from anywhere, at any time. Domino’s is launching its new app for Apple Watch, which includes the fan-favorite Domino’s Tracker. Customers can now track their order from the time it is […]
Domino’s is coming to the aid of US pizza-lovers reluctant to pick up the phone or fill in an online order form by introducing a service whereby consumers need only tweet a pizza slice emoji to the chain’s Twitter handle to make their order. Regular Domino’s customers will not even have to type in their […]