M&M’s and VISIONAIRE Release Interactive Film in Collaboration with Contemporary Artist KAWS

M&M’s and VISIONAIRE Release Interactive Film in Collaboration with Contemporary Artist KAWS

M&M’s Brand released a new virtual reality film developed by contemporary artist KAWS and the art-fashion-media icon VISIONAIRE to celebrate the brand’s 75th Anniversary. The film is available to view in Virtual Reality and 360 on the M&M’s YouTube page and on visionaireworld.com. The new film combines the joy of M&M’s colourful chocolate candies with the […]

Designer Vivienne Tam Creates Ferrero Rocher-inspired Gown for Christmas

Designer Vivienne Tam Creates Ferrero Rocher-inspired Gown for Christmas

This Christmas, Mirum Hong Kong has invited Chinese-American fashion designer Vivienne Tam, to work with Ferrero Rocher on a first-of-its-kind collaboration for both brands. The collaboration will entail Tam designing a dress that brings to life the spirit of Ferrero Rocher, the 74-year-old Italian chocolate company that makes the spherical chocolate and wafer covered hazelnuts. […]

M&M’s Announces Collaboration with Designer Camilla Stærk

M&M’s Announces Collaboration with Designer Camilla Stærk

High fashion bags of chocolate candies are coming to shelves near you! In honour of the 75th anniversary of M&M’s, the brand has collaborated with Danish fashion designer, Camilla Stærk, to create the M&M’s by Stærk Designer Collection. Stærk brings the sophistication and creativity of her men’s and women’s fashions to these special designer packs, […]

Pepsi Debuts Premium ‘Prestige Bottles’ & Drinking Accessories

Pepsi Debuts Premium ‘Prestige Bottles’ & Drinking Accessories

New York designer Karim Rashid follows in the footsteps of his childhood idol, French industrial designer Raymond Loewy–responsible for the redesign of Coca-Cola’s iconic contour bottle, to create Pepsi’s ‘Prestige Bottle’ collection that went on showcase during 2016’s Milan design week. The aluminum containers come in various colours and patterns to different Pepsi, Pepsi Light […]

Heineken & Boston’s Concepts Debut Motorcycle Jacket for #heineken100

Heineken & Boston’s Concepts Debut Motorcycle Jacket for #heineken100

Heineken USA unveils a specially designed Vanson motorcycle jacket in partnership with Boston-based boutique Concepts, marking the last of five premium collaborations Heineken will launch in 2015. The outerwear piece will make its debut at a celebration at Concepts’ Harvard Square location, and five attendees will have the opportunity to receive the custom item. For […]

Disaronno Celebrates Cavalli Partnership with Festive TV Push

Disaronno Celebrates Cavalli Partnership with Festive TV Push

Disaronno is celebrating its limited edition Disaronno Wears Cavalli bottle, a collaboration between the Italian liqueur and the fashion house, with a TV advertising campaign running until Christmas Eve (Thursday 24 December). The 15-second film reveals the bottle’s new look, which was inspired by a combination of the underwater world and exotic themes from Cavalli’s […]

Food & Fashion Collide in BBH London’s KFC Catwalk

Food & Fashion Collide in BBH London’s KFC Catwalk

To mark the launch of Riceboxes, a brand new lunchtime offering, KFC challenged British designer, Katie Eary, to design her S/S ‘16 collection in a lunch hour. Katie, renowned for her work with celebrities such as Kanye West, typically spends four months creating an entire range from conception to showcase and rose to the challenge […]

Diet Coke Teams Up With Fashion Guru To Redesign Its Iconic Bottle

Diet Coke Teams Up With Fashion Guru To Redesign Its Iconic Bottle

Diet Coke has announced an interesting collaboration with leading fashion company J.W.Anderson. The London-based brand will redesign its packaging and unveil its new design by the end of July 2015. Founded by Jonathan Anderson, the team drew inspiration from the company’s signature knitwear and bold hyper-realistic photography. The limited edition designer Diet Coke aluminium bottles […]