Papa John’s Celebrate Reaching 1,000 International Restaurant Milestone

Papa John’s Celebrate Reaching 1,000 International Restaurant Milestone

Papa John’s hosted a grand celebration in London in recognition of the company reaching the 1,000th international restaurant milestone. The celebration, which featured an international flair with guests waving flags from some of the 35 countries and territories that Papa John’s operates in, featured Papa John’s founder, chairman and CEO, John Schnatter, and hundreds of […]

Creative Chefs Whip Up ‘Gourmet’ Dishes Using McDonald’s Ingredients

Creative Chefs Whip Up ‘Gourmet’ Dishes Using McDonald’s Ingredients

In New York City last week, McDonald’s organized a cook out to challenge renowned chefs to make gourmet-style meals using the ingredients found in typical Mcdonald’s food items. Chef participants included Dale Talde, James Tahhan, Aaron McCargo Jr, and McDonald’s very own manager of nutrition and culinary, Jessica Foust. The chefs whipped up a series […]

Donatos Chairman to Be Featured in Upcoming Episode of Undercover Boss

Donatos Chairman to Be Featured in Upcoming Episode of Undercover Boss

Donatos Pizza Chairman Jane Grote Abell will be featured on CBS’s hit reality series “Undercover Boss” Friday, October 11. The show will follow Grote Abell as she dons a disguise and goes undercover in Donatos restaurants. “I wanted to participate in Undercover Boss to experience first-hand the inner workings of our company and to interact […]

Burger King Changes Name To ‘Fries King’

Burger King Changes Name To ‘Fries King’

Previously known as “Burger King”, the fast-food chain has announced a change in its name to “Fries King”. After placing giant ‘Wi-Fries’ on the streets to promote its new french fries Satisfries, the brand has made a bolder move to revamp its corporate identity. http://youtu.be/ItllgcH46cE The name change unveiled on Twitter and Facebook, has been […]

McDonald’s Launches Snack Wrap Value Breakfast Range

McDonald’s Launches Snack Wrap Value Breakfast Range

http://www.youtube.com/watch?v=_RsENMy2hSE McDonald’s is launching a range of value breakfast products called the “Breakfast Snack Wraps”. The brand is introducing three new breakfast options: the sausage and egg Snack Wrap; the bacon and egg Snack Wrap and the egg and cheese Snack Wrap, supported by a new marketing campaign. The campaign, created by Leo Burnett, humorously […]

Box Chicken Concept Aims to Take on East London Fried Chicken Shops

Box Chicken Concept Aims to Take on East London Fried Chicken Shops

We Are What We Do – a not-for-profit behaviour change organisation – was commissioned by east London arts facilitators Create London to launch Box Chicken, a mobile food outlet aiming to harness the popularity of fried chicken shops by ‘recreating their fast, tasty, social and cheap dining experience with a healthy and nutritious twist’, according […]

Tribal WW Launches Mobile-Led, Multifaceted Campaign for McDonald’s

Tribal WW Launches Mobile-Led, Multifaceted Campaign for McDonald’s

Tribal Worldwide Shanghai launched a multifaceted mobile campaign featuring McDonald’s “I See Fries” in early September, utilizing the platform of China’s biggest Smartphone photo filter application, Meitu. The campaign leverages the mobile platform where users of Meitu are encouraged to snap pictures of everyday items that resemble fries and collect them into their virtual ‘McDonald’s […]