Peloponnese Relaunches with Revitalised Visual Identity to Appeal to a New Generation of Taste Adventurers

Peloponnese Relaunches with Revitalised Visual Identity to Appeal to a New Generation of Taste Adventurers

Speciality Mediterranean food brand, Peloponnese is set to relaunch its entire portfolio of products with refreshed packaging graphics and a new visual identity aimed to establish the brand as leader in its category and appeal to a new generation of consumers looking for culinary adventure. The New York office of international brand and packaging design […]

New Outdoor Drinking Terrace Comes to Stratford

New Outdoor Drinking Terrace Comes to Stratford

PITCH, a unique, open-air cinema, drinking terrace and street food venue is coming to Stratford in July, 2017. The ambitious new space is a design-led project by creative and outdoor ‘fun-architects’ ZAP Architecture, and promises to become a destination venue not only for the thousands of people who have flocked to the former Olympic Village, […]

Webb deVlam’s VeeTee Brand Refresh Gives Plenty of Food for Thought

Webb deVlam’s VeeTee Brand Refresh Gives Plenty of Food for Thought

Strategic brand design agency Webb deVlam unveils a fresh new brand identity for leading rice company VeeTee, to reposition the range, re-establish its relationship with its target audience of millennials and grow market share. After ten years in the pre-cooked sector (and 30 years as the UK’s leading independent rice brand), it was decided that […]

Birds Eye Shows Support for British Parents with Film to Celebrate Parenting Challenges

Birds Eye Shows Support for British Parents with Film to Celebrate Parenting Challenges

Birds Eye Fish Fingers is launching an online film to show support for mums and dads around Britain to celebrate the sometimes-thankless parenting moments they face, and to stand with them in #Solidaritea. Birds Eye’s film features a group of mums – the so called ‘fish finger five’ – who originally came together to support their […]

Richmond Celebrates its Pride in Being the UK’s Favourite Sausage Brand in New TV Campaign

Richmond Celebrates its Pride in Being the UK’s Favourite Sausage Brand in New TV Campaign

Richmond, the number one sausage brand from Kerry Foods, is returning to TV screens this summer in a heart-warming new campaign to celebrate its status as the UK’s favourite sausage. Created by Saatchi & Saatchi, the new advert puts a local hero at the heart of its story to demonstrate what it is like to […]

Elmwood Creates Uplifting Design for New Lower Carb Range from Hovis

Elmwood Creates Uplifting Design for New Lower Carb Range from Hovis

Global brand design consultancy, Elmwood helped Hovis position its new Lower Carb range to appeal to a new generation of health-conscious consumers. Hovis is a truly great British brand, with a heritage of over 130 years of baking and milling experience. As time has moved on, consumer attitudes towards bread have shifted. Increasingly, health-conscious consumers are cutting […]

Sedley Place Brings ‘Believe in Better’ to Life for Sky with Seven New Food Spaces

Sedley Place Brings ‘Believe in Better’ to Life for Sky with Seven New Food Spaces

Sky has unveiled Sky Street, its new food and beverage space designed by creative consultancy Sedley Place. Sky Street comprises of seven bespoke eateries, all housed within Sky’s latest edition to its Osterley media campus, Sky Central. The work follows Sedley Place’s design for a number of other restaurants in Sky offices in London and […]

Kraft Heinz Australia Passes Through Border Security in New Campaign via Y&R New Zealand

Kraft Heinz Australia Passes Through Border Security in New Campaign via Y&R New Zealand

With help from Y&R New Zealand, Kraft Heinz Australia has launched a major campaign for its new infant food pouches that feature a transparent window. The campaign launched on free-to-air channels, and will roll out across a range of media including out-of-home, digital, and shopper media. Jono Key, managing director, Y&R NZ said: “New mums, […]

PizzaExpress launches new ‘healthier’ Leggera retail range with contemporary packaging design by Bulletproof

PizzaExpress launches new ‘healthier’ Leggera retail range with contemporary packaging design by Bulletproof

PizzaExpress has launched a retail version of its popular Leggera restaurant range of ‘healthier’ pizzas, with fresh and contemporary packaging design by the London office of strategic brand and packaging design agency Bulletproof. Following their successful work on the redesign of the PizzaExpress ‘At Home’ retail packaging in 2016, Bulletproof were appointed to the project […]