Pork pie brand Pork Farms, has launched a new heavyweight TV advertising campaign following the success of 2016. Last year was the first time the brand had advertised on TV in over 10 years and it is sticking with this medium with a run of 30 and 10 second adverts throughout July. Debuting across Channel […]
Sky has unveiled Sky Street, its new food and beverage space designed by creative consultancy Sedley Place. Sky Street comprises of seven bespoke eateries, all housed within Sky’s latest edition to its Osterley media campus, Sky Central. The work follows Sedley Place’s design for a number of other restaurants in Sky offices in London and […]
With help from Y&R New Zealand, Kraft Heinz Australia has launched a major campaign for its new infant food pouches that feature a transparent window. The campaign launched on free-to-air channels, and will roll out across a range of media including out-of-home, digital, and shopper media. Jono Key, managing director, Y&R NZ said: “New mums, […]
PizzaExpress has launched a retail version of its popular Leggera restaurant range of ‘healthier’ pizzas, with fresh and contemporary packaging design by the London office of strategic brand and packaging design agency Bulletproof. Following their successful work on the redesign of the PizzaExpress ‘At Home’ retail packaging in 2016, Bulletproof were appointed to the project […]
From the partnership that created Amaze Bites and reasserted Mini Rolls as a firm lunchbox favourite, comes a brand refresh for Cadbury Cake Bars that’s ‘loaded with lovely’. Following commercial successes with key Cadbury cake ranges, Premier Foods turned to Robot Food once again to help bring the core brand proposition of ‘joy’ to life […]
Creative agency BMB has launched a new campaign for KP Snacks’ brand KP Nuts, which will run across TV, VOD, OOH and Social. The 30” and 20” TV spots go live on 22nd June, with both TV and VOD running until early August. OOH will run from 3rd July until mid July, nationally, while campaign […]
People across the UK would change their career or jump out of a plane before considering the ‘risk’ of a long-term financial investment, according to research recently released. To put the nation’s appetite for risk to the test, Investec has done something different to reach people – it has taken over Clerkenwell’s 155 Farringdon Road […]
Amazon and Whole Foods Market, announced that they have entered into a definitive merger agreement under which Amazon will acquire Whole Foods Market for $42 per share in an all-cash transaction valued at approximately $13.7 billion, including Whole Foods Market’s net debt. “Millions of people love Whole Foods Market because they offer the best natural […]
Kellogg’s Froot Loops, a brand known for its colourful adventures, is now encouraging fans to do what they love with its first new campaign in 50 years, “Whatever Froots Your Loops.” To bring the new campaign to life, Froot Loops is teaming up with the creators behind three highly coveted brands to design gear and accessories that inspire adult […]
Arla Foods has teamed up with the London office of strategic brand and packaging design agency Bulletproof to create a contemporary new brand visual identity and packaging design for global cheese brand Apetina. Bulletproof was appointed to the project in May 2016. With an ambition to reposition Apetina as a cooking cheese brand, Arla Foods […]