As 2016 begins, Dole Europe is – literally – embarking on an energy-filled year as it continues its “My Energy” campaign. The consumer campaign, which focuses on a healthy diet, exercise and passion in life, will be up and running a year in April and will be continued in the coming months with new areas […]
KitKat sounds like “kitto katsu,” which means “surely win” in Japanese. That’s made the chocolate bar from Nestlé a popular gift for students studying for university entrance exams, as a way to give them some encouragement during what is surely one of the most stressful times in a young person’s life. Building off its award-winning KIT […]
hungryhouse.co.uk studied users’ ordering trends over the last 12 months revealing an increase in trendy cuisines such as Korean, Thai and Caribbean, as UK residents look to bring street food in to their living rooms. The online food ordering platform has found more and more customers each year are wanting to test their taste buds […]
Quorn has unveiled digital content campaign #FoodQuorn featuring well-known faces from cycling, swimming and hockey. Taking the lead from the brand’s above-the-line campaign starring Mo Farah, the digital push looks to engage with new audiences online as more healthy and active people look to replace meat once or twice a week. Shot wholly from above, […]
Got a cough this winter, or have a friend in need? Then get a dose or give a dose of either no-nonsense Tough Love with Halls Mentho-Lyptus cough drops, or cuddly-wuddly Soft Love with sweet new Halls Honey flavoured cough drops. This new online campaign, featuring Scrubs star John C. McGinley, was launched in early […]
Kraft Heinz are returning to the Super Bowl for the first time since 2014. The company released a blurry teaser picture and statement, without divulging much about its new campaign from David. “Kraft Heinz is returning to the Big Game with a new, 30-second television commercial for the Heinz brand – and this time, they’re bringing the […]
Stock cube maker Knorr has unveiled a new look and inked a sponsorship deal with Come Dine With Me as part of a £2.7m push to highlight the core values of the brand. TV idents will be shown during episodes of the popular Channel 4 show and the initiative will span digital, PR and in-store […]
Popchips has launched a refreshed brand campaign as it targets health conscious Brits with a humorous recognition of the tokenistic efforts they are prepared to make to be healthy. Running with the tagline ‘Be a bit good’, the out of home, press, point of sale and digital work includes lines such as: “You went to […]
If you are a fan of gooey fondant-filled chocolate eggs, this new cafe in London will definitely appeal to you. The Creme Egg Cafe will open its doors on Greek Street in Soho, selling nothing but Creme Eggs in various forms that might just bust your diet goals for the year. The three-floor cafe will […]
From Superfoods to Sausages: the foods proving more than a mouthful for British tongues. We all know our taste-buds have been going global for years but is our native tongue keeping pace with our changing tastes? A new report released has revealed for the first time the top taste-bud tongue twisters leaving us speechless in […]