Kellogg’s Corn Flakes Feature US Olympic Gold Medal Winner on Box

Kellogg’s Corn Flakes Feature US Olympic Gold Medal Winner on Box

To celebrate basketball player Jimmy Butler’s gold medal win with TeamUSA at his first-ever Olympic Games, Kellogg’s has announced that he will be featured on gold medal edition boxes of Kellogg’s Corn Flakes. Boxes are available in limited quantities for a short time only on KelloggsFamilyRewards.com. “Being featured on a box of Kellogg’s cereal is an […]

Global Visionary Award for ‘Disruptive’ SA Food Processing Technology

Global Visionary Award for ‘Disruptive’ SA Food Processing Technology

South African biotechnology and IP Company Green Cell Technologies, has been internationally acknowledged for its revolutionary technology, receiving the Frost & Sullivan Visionary Innovation Leadership Award – Food Processing, for its work in food security.  The Award is recognition of the exceptional advances GCT® has made with its Disruptor™ technology in enhancing food production for […]

MEC Wavemaker’s Push for Colgate Sensitive Pro-Relief Launches Partnerships with Food Tube & ITV

MEC Wavemaker’s Push for Colgate Sensitive Pro-Relief Launches Partnerships with Food Tube & ITV

Colgate Sensitive Pro-Relief is teaming up with Jamie Oliver Group’s Food Tube, ITV and a host of UK food festivals for a new social, digital and experiential campaign by MEC Wavemaker. Jamie Oliver Media Group, MEC Wavemaker and Colgate have co-created a content series called ‘Take an Extra Bite out of Life” featuring food and […]

We take a look at YORICA! “Free Loving Treats” Designed by Mystery

We take a look at YORICA! “Free Loving Treats” Designed by Mystery

Yorica! is a new brand of deliciously natural, healthy and “free-from” treats, including ice creams, shakes and frozen yoghurts. Owners, Monde Capital, hired Mystery to develop the initial concept into a scalable F&B brand, a free-from alternative to ice cream, fro-yo and shakes. The brand has started with an initial retail site in London’s vibrant […]

Fairbanks Scales Highlights Quicksilver Series For Food Processing, Ready-To-Eat Applications

Fairbanks Scales Highlights Quicksilver Series For Food Processing, Ready-To-Eat Applications

Stainless steel scale provides accurate, reliable and sanitary weighing Fairbanks Scales Inc., a leader in weighing technology, highlights the benefits of its stainless steel bench scales for applications within the food and beverage industry. A wide variety of instrumentation, pillars and platforms is available, which all feature a wash down stainless steel design for easy […]

Bonin Bough departs Mondelez

Bonin Bough departs Mondelez

Bonin Bough has left his position as chief media and ecommerce officer with Mondelez International, the company has confirmed. The fast-talking marketer will be hosting a CNBC ‘unscripted’ television show called Cleveland Hustles, which premieres next week in the US. Backed by LeBron James and Maverick Carter, the show will “give four aspiring local entrepreneurs the chance […]

Research cooperation between Bosch and Bühler

Research cooperation between Bosch and Bühler

Bühler and Bosch Connected Devices and Solutions agreed to expand their existing successful collaboration for increased innovation and market launches, further leveraging the opportunities of the Internet of Things. New products are expected for 2017. Bosch Connected Devices and Solutions and Bühler, two experts in the areas of the Internet of Things and food process […]

Unhappy meal: McDonald’s ditches wearable fitness tracker over “rash” claims

Unhappy meal: McDonald’s ditches wearable fitness tracker over “rash” claims

McDonald’s latest attempt to shed its unhealthy image backfired this week, after a fitness tracker happy meal toy was claimed to bring out its users in a rash. McDonald’s was hoping the Step It! Activity Band would be a means of getting kids to be more active. However, on Wednesday, it voluntarily removed the device […]