Honoring the 30th anniversary of Super Mario Bros., Tower Records stores in Japan have joined forces to put together a series of Super Mario-themed pop-up cafes, serving up sweet and savoury delights in pixelated style true to the popular 80s video game by Nintendo. Open from 22 June to 5 July 2015, customers can spend […]
Hay Hampers are launching a brand new range of gourmet truffle based hampers at desirable prices to everyone. From artisan cheese to genuine Italian salami through award-winning sauces, all these products come direct from a family estate in Italy exclusive to Hay Hampers in the UK to create top class gift hampers. Highly revered in […]
Premier Foods will kick off a TV campaign featuring an animated dog made from cakes. It is the second campaign since it relaunched the Mr Kipling brand in September and is part of a major marketing drive. The 20-second ad, created by JWT, features a stack of Angel Slices shaped like a dog, complete with […]
Caulder Moore have created a promotional campaign themed ‘Dim Summer’ which will launch across Ping Pong’s chain of stylish Dim Sum restaurants in London from mid June 2015. Dim Summer takes its inspiration from the music festival scene which is a big part of an English summer and promotional collateral was designed around this theme. […]
New research, commissioned by the UK’s leading sugar-free mint brand Smint has revealed the top five things required when in a business meeting or job interview. The research, in association with National Kissing Day, surveying 2,000 adults in the UK, highlights the importance of good hygiene and maintaining freshness throughout the day, with 65% admitting […]
The International Food and Beverage Creative Excellence Awards were recently held at the quintessentially British – The Hurlingham Club in London. The black tie and posh frocks affair was held in honour of the Nominees and Winners of The 17th FAB Awards, which recognises outstanding creative work done for the global Food and Beverage Industry. […]
Fiorucci’s The Board of Peace, is a smart cutting board designed to prevent the fight for the last slice of salami. When family and friends enjoy a plate of salami everything is joy and fun. But when it comes down to the last slice, friends and family turn into enemies. To help restore peace, Fiorucci […]
#HungerCry, Naked’s latest campaign for Danone, delivers danio yogurts as the answer to the four o’clock hunger so many of us feel. The digital based campaign will last six weeks beginning on the 8th June. As part of the campaign Naked will be working with a series of influencers across social media platforms who will […]
Gü Puds is celebrating solo diners in a bid to promote the launch of its ‘single’ serve desert packs. An outdoor campaign, created by Publicis Chemistry, will be showcased on Facebook advertising and 4oD, acknowledging the logic – and benefits – of single dining. The bold copy asserts Gü Puds are worth breaking up for. […]
This summer, Phileas Fogg is helping convenience and independent retailers unlock additional crisps and snacks sales by introducing its best-selling American Style Bubble Chips variant in a £1 price-marked pack (PMP) format. Available from July in 90g sharing bags, Phileas Fogg American Style Bubble Chips are twice cooked for a light but satisfying crunch, with […]