World seasoning experts Santa Maria has secured two new listings for their herbs and spices range in Sainsbury’s and Morrisons, further to its Tesco relaunch in May 2015. From November, Morrisons will stock eight grinders from Santa Maria’s Extra Fine Selection: Five Peppers, Pure Garlic Seasoning, Tellicherry Black Pepper, Rock Salt, Seafood & Fish Seasoning, […]
As part of the Bisto Together Project, McCann London has created a new campaign showing the power of home-cooked food to bring people together. Launching two new range under in the Bisto Made Simple brand, the “Bisto New Baby” campaign, focuses on a young couple that has just had their first child. In the TV […]
Cultural and semiotic insight specialists Space Doctors announces its collaboration with culinary creatives Bompas & Parr on Choco-Phonica – an experiential installation exploring chocolate through sound and taste. Choco-Phonica’s audiences will be taking part in an innovative experiment into how culture affects taste perception designed in conjunction with University of Oxford. Choco-Phonica opens to the […]
October 2015 sees Mentos launch its brand new 360º marketing and advertising campaign, ‘Who Says No to Mentos’; targeting shoppers UK-wide whilst driving footfall in convenience and impulse stores. The substantial national TV advertisements will run right through into December; fully integrated with outdoor, digital, social, PR and experiential activation. To further drive engagement with […]
Jarlsberg, the world renowned Norwegian cheese calls on foodies across Europe, North America and Australasia to imagine their most ‘impossible’ sandwich requests. The campaign, entitled, “Make a Sandwish” asks fans to submit their dish to jarlsberg.com/sandwish, where the top nine suggestions will be brought to life by celebrity chef, Ben Bayly. One lucky winner will […]
To mark the release of the latest Bond film KitKat have launched a new ad campaign which plays on the ladies’ man image of the iconic spy while also using the brands famous catch phrase. KitKat have created a poster which lists every bond girl featured in the film series including Pussy Galore, Mary Goodnight […]
Fans of Wagamama can now enjoy the restaurant’s Japanese-inspired cuisine as a takeaway. The packaging for the range, designed by creative agency Pearlfisher, comes in a series of stackable bowls. Pearlfisher‘s packaging for the takeaway range offers up some nifty design solutions so that meals are presented as close to how they would be at […]
If there’s one thing that socially responsible businesses have learned, it’s that they can’t go at it alone. Whether it’s implementing responsible sourcing initiatives or creating a positive corporate model to make an impact on sustainability, there is strength in numbers. So where did Ben & Jerry’s turn for help and inspiration for its latest […]
Italian restaurant chain Zizzi is enjoying the benefits of a campaign that combines mobile, social and gamification after seeing consumer email click throughs increase three fold. As part of Zizzi’s wider three-year ‘Zizzi Tackles Cancer’ campaign to raise £1m for Cancer Research UK, the gaming push launched on 1 September and uses technology from 3radical […]
Kraft Heinz is tapping into the Star Wars craze with a marketing push that is set to be the biggest effort yet for a special shape of its iconic macaroni and cheese. Kraft debuted Star Wars-shaped macaroni and cheese in January. Now, starting Oct. 19, it is putting a spotlight on its Star Wars product, […]