Epic Moon-like Food Prep in W+K London’s Latest Lurpak Ad

Epic Moon-like Food Prep in W+K London’s Latest Lurpak Ad

Lurpak has again ramped up mealtimes with another cinematic ode to cooking. Promoting the brand’s new Cook’s Range, the Wieden+Kennedy London-created ad features some typically outlandish food prep that’s not too dissimilar from last year’s ‘Weave Your Magic‘. With its extreme, moon-like close ups of flour, the inners of seedy fruit and more, it’s brilliant […]

Endearing Sushi Store Packaging Features Vibrant, Hand-Drawn Food Patterns

Endearing Sushi Store Packaging Features Vibrant, Hand-Drawn Food Patterns

Typically, take-away sushi is packed in uninspiring plastic boxes—as a wonderful exception to the rule, Singapore-based agency Kinetic has created a refreshing and colorful packaging for “Maki-San”, the city’s “first ever fully customizable sushi store”. At this innovative restaurant, customers would be able to choose exactly what goes into their Japanese rice rolls—to reflect this […]

Biscuit Brand Jacob’s in £10m Relaunch

Biscuit Brand Jacob’s in £10m Relaunch

United Biscuits is relaunching its Jacob’s brand in a £10 million push that will see a new Jacob’s masterbrand created, as well as updated packaging and a new advertising campaigns. UB says the move is part of the same ‘business vision’ that saw the £12 million relaunch of its McVitie’s biscuit brand in February. This […]

Navson Launch New Sugar Free Chewing Gum: Raw

Navson Launch New Sugar Free Chewing Gum: Raw

Raw is the new sugar free chewing gum, which tastes just like an energy drink, giving you a boost when you most need it. Raw is a product from Navson, who are synonymous with the successful water brand, Saka Natural Mineral Water. By using a unique flavour combined with an edgy design, Raw appeals to […]

Baskin-Robbins & Spider-Man Celebrate the Start Summer

Baskin-Robbins & Spider-Man Celebrate the Start Summer

Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is excited to welcome your friendly neighborhood Spider-Man to its restaurants and the arrival of The Amazing Spider-Man 2 to the big screen on May 2. Starting this week, Baskin-Robbins, in collaboration with Sony Pictures, brings the spirit of The Amazing Spider-Man 2 to participating […]

‘Great British Bake Off’ Winner Produces Exclusive California Prune Recipes

‘Great British Bake Off’ Winner Produces Exclusive California Prune Recipes

California Prunes are delighted to announce that they are working with Great British Bake Off winner Frances Quinn, who is devising two exclusive and exciting new recipes – each with Frances’ signature creative twist. After achieving success and national recognition from the hit BBC TV programme ‘The Great British Bake Off’, Frances was attracted to […]

Pizza Hut Launches Garlic Parmesan Pizza With Three Savory Recipes

Pizza Hut Launches Garlic Parmesan Pizza With Three Savory Recipes

There’s pizza, and then there’s this pizza. From the legendary kitchen of Pizza Hut, where iconic classics like Supreme and Meat Lover’s were created, comes the all new Garlic Parmesan Pizza. Designed with three distinct recipes – Chicken Bacon Tomato, Roasted Veggie and Five Cheese Please – the Garlic Parmesan Pizza features a creamy garlic […]