Concept Bar ‘Moonshine Saloon’ to Launch in London This May

Concept Bar ‘Moonshine Saloon’ to Launch in London This May

From the team behind the sell-out BYOB bar concept, Alcotraz, comes Moonshine Saloon, a one-of-a-kind immersive cocktail bar experience which is set to transport guests from the streets of West London to the streets of the Wild West. Located on the King’s Road, Moonshine Saloon is the centre of an undercover moonshine empire, a mysterious […]

Leo Burnett London Creates Campaign Showing How on Some Mornings, Only a McDonald’s Breakfast Will Do

Leo Burnett London Creates Campaign Showing How on Some Mornings, Only a McDonald’s Breakfast Will Do

McDonald’s is launching their latest breakfast campaign, which shows how on some mornings a McDonald’s breakfast provides the essential start to the day. The campaign, created by Leo Burnett London, comprises TV, OOH, digital display, radio, press and social. It is based on the idea that on some mornings when you need to shake off […]

Merchant Gourmet and Waitrose Team Up to Launch In-Store Grain & Graze Counter

Merchant Gourmet and Waitrose Team Up to Launch In-Store Grain & Graze Counter

Merchant Gourmet, the market-leading healthy pulses, grains, seeds and nuts brand, has announced a partnership with Waitrose to bring shoppers in Salisbury an exclusive healthy eating pop-up counter. For a limited time, foodies and fans of the Merchant Gourmet range will be able to visit the Grain & Graze counter for healthy and delicious food […]

Innocent Super Smoothies Show Drinkers How to Live on the Bright Side

Innocent Super Smoothies Show Drinkers How to Live on the Bright Side

A new campaign created by experiential marketing agency Sense for innocent shows drinkers how to live on the bright side by bringing the brand’s latest Super Smoothie ad to life in London and Manchester. The interruptive activity featuring choreographed artists is a direct play on the most recent ATL campaign, which shows a woman dancing […]

Tim Hortons’ Employees Reveal Where Their Coffee Comes From Through a Fabulous Song and Dance

Tim Hortons’ Employees Reveal Where Their Coffee Comes From Through a Fabulous Song and Dance

 Ever wonder what goes into making a cup of Tims coffee? Tim Hortons – one of North America’s largest restaurant chains, shares their unique coffee story with Canadians in this new all-singing, all-dancing campaign created by Toronto creative shop Zulu Alpha Kilo. Set to the classic tune of the ‘Can-Can’, the musical-inspired film demonstrates […]

Edinburgh Gin Launches Premium Ready to Drink Range to Suit Every Occasion

Edinburgh Gin Launches Premium Ready to Drink Range to Suit Every Occasion

Edinburgh Gin has launched ready-to-drink (RTD) formats in slimline cans (250ml). The range includes classic Edinburgh Gin pre-mixed with premium tonic water (6% ABV) and the best-selling Rhubarb & Ginger Gin Liqueur mixed with a fine ginger ale (5% ABV). This is a significant extension to the Edinburgh Gin range and is in response to […]

McDonald’s Is Celebrating Its 30th Anniversary in Hungary With Billboards of Its Most Iconic Products

McDonald’s Is Celebrating Its 30th Anniversary in Hungary With Billboards of Its Most Iconic Products

McDonald’s use of clever out-of-home work to draw hungry drivers to the chain is well-documented. The fast-food chain is looking to do just that—while also celebrating its 30-year anniversary in Hungary—with a simple new campaign from DDB in Budapest. Using just two billboards featuring images of McDonald’s two most iconic products and placing them on […]

Schweppes Seeks Cocktail Novice to Transform Into ‘Bar Hero’

Schweppes Seeks Cocktail Novice to Transform Into ‘Bar Hero’

With this campaign, created by XXS Amsterdam, Schweppes is on the lookout for people with zero bar experience considering a serious career change to become a professional bartender. The chosen candidate will be monitored during his training in the new online series ‘From Zero to Bar Hero’ and will be supported by several experts in […]