Anheuser–Busch InBev is set to roll out it 1,000 interactive digital display beer coolers into retailers across the US to promote its Bud Light brand. The display units, created by Aerva, was revealed at Ad Tech New York in November, with the cooler doors acting as interactive digital adverts to promote the Bud Light contained […]
Fuller’s London Pride drinkers who tweet a picture of their empty pints will be rewarded with a fresh pint of ale on the house thanks to a unique new social media campaign created for the London brewer by The Corner. After following @London_Pride on Twitter, members of the public simply need to tweet a picture […]
The Coca-Cola Company, in partnership with (RED), invites people from all over the world to join efforts to help end mother-to-child transmission of HIV with the launch of a new campaign, titled “Share the sound of an AIDS free generation.” The campaign will feature an array of top artists as they debut new music, and […]
To celebrate Halloween last week, Pepsi Max decided to play a prank on some unsuspecting moviegoers. Using an augmented reality bathroom mirror equipped with face tracking technology, the brand gave the moviegoers a scare by giving their reflections a horror makeover. Staring into the mirror, one man had his reflection turn into a scary clown, […]
[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2014/11/301431_BACARDITRIANGLE_ENDVIDEO_FINALVIDEO_031114_v005_h264.mp4″ width=”600″ height=”360″ splash=”https://www.fabnews.live/wp-content/uploads/2014/11/CJP50486.jpg”] Halloween weekend bats, black magic and BPM collided in the Bermuda Triangle to create a music experience like no other on earth. Over three action-packed days Bacardí Triangle delivered poolside sets from world-class DJs, a spectacular Black Magic Halloween party headlined by AC Slater and a handpicked artist line up that […]
New M&M’s Crispy Milk Chocolate Candies were available for trick-or-treaters this Halloween – but only at one house in the entire country. Last month, Mars Chocolate North America announced that after a decade of pleas from consumers, the company is officially bringing back M&M’s Crispy to stores in the US in January 2015. Countless fans across […]
McDonald’s is set to unveil new slogan Lovin’ Beats Hatin’ in a 2015 ad campaign that will see a 60 second spot during the Super Bowl, it has been suggested. The Wall Street Journal has cited sources close to McDonald’s for the launch of the new slogan, which it is believed will not replace I’m […]
The culmination of a 10-month partnership program, Pepsi debuts its latest global fashion collaboration, “The Pulse of New Talent” collection in partnership with Vogue Italia. In celebration of Vogue Italia’s 50th Anniversary, the two iconic brands have partnered to identify and showcase 10 cutting-edge, emerging design talents from around the world to create a 20-piece […]
Coca-Cola Israel and digital agency Gefen Team have recently launched a campaign that had them printing over two million exclusively designed labels for its bottled Diet Coke beverages. Using a special algorithm, Coca-Cola managed to generate millions of different labels in various permutations of colors and shapes automatically for their ‘Stay Extraordinary’ campaign. According to […]
In what promises to be an entertainment experience unlike anything you’ve ever seen, Chester Cheetah, the official Cheetos brand spokes-cheetah, announced the introduction of Los Cheetahs. This insanely talented team of trick fútbol players combines athleticism, theater and comedy — a spectacle only fitting for the most popular sport in the world and the most […]