McDonald’s has seemingly closed down its ‘Create Your Taste’ promotion in New Zealand after the online burger customisation tool led to a barrage of derisive, and in some cases offensive, results. The microsite – which has now been taken offline – encouraged users to design their own virtual burger, by choosing a selection of ingredients, give it a name and […]
People do stupid things when they’re hungry. With the average person spending 4.7 hours a day on their smartphone, most/a lot of those stupid things now happen on those devices. To take advantage of this Snickers and Colenso BBDO built three of the dumbest apps the world has ever seen. Apps that no one in […]
Coca-Cola South Pacific has announced the latest phase of Sprite’s ‘Cut Through The Heat’ campaign by McCann, as the brand aims to continue building on the great success it enjoyed in 2015. The latest activations are focused on extending Sprite’s relevance with a younger audience. To achieve this, Sprite have developed a multi-million, fully integrated marketing […]
Fast food giant Domino’s is to trial pizza delivery robots in New Zealand, describing the hi-tech, driverless units as a world first. In a move enthusiastically backed by the New Zealand government, Domino’s said it was working with authorities on plans to roll out its DRU (Domino’s Robotic Unit). The four-wheeler, developed by Australian start-up […]
A whirlwind visit to Melbourne has left leading weight management company Jenny Craig with a new suite of commercials featuring ex Spice Girl Mel B. Created by Chocolate Studios, the new campaign shows a fit and svelte Mel B telling Australians that Jenny Craig works and that she has maintained her 16 kilos weight loss […]
To promote the new, innovative ‘Create Your Taste’ service now available in New Zealand, McDonald’s has launched a campaign where locals can become a part of history by creating their own burgers. With literally millions of unique burger combinations to be made, the possibilities are endless and McDonald’s has turned their burger-lovers in to burger […]
Every summer, millions of flame grills are rolled out in backyards across New Zealand. So Colenso BBDO decided to turn the nation’s BBQs into Backyard Burger Kings, and prove real burgers are cooked over real flames. Over the next two months, 50 Backyard Burger Kings will open around the country. Kiwis supply the flames and […]
Old Mout, New Zealand’s best selling cider brand, has launched a dry style cider aimed squarely at beer drinking males. Crafted to be not as sweet as other ciders, Old Mout Hard Cider is a masculine alternative in a category often epitomised by lens flares and colourful pretty packaging. Partnering with L.A-based director Eric Kissack, […]
Brown-Forman has redesigned the packaging of its ready to drink (RTD) Southern Comfort product to act as ‘portable advertising’ for the brand in Australia and New Zealand. Brown-Forman tasked JDO Brand & Design to create an eye catching design for the packs in Australia and New Zealand which represent 60 per cent of the global […]
SKYCITY opened its new restaurant in Adelaide Casino’s brand new development. The opening saw English celebrity chef Sean Connolly lead the way with another well publicized restaurant since his 1988 arrival in Australia. Connolly who has had affiliations with SKYCITY prior to this new venture when he launched the extremely successful The Grill by Sean […]