DB Breweries Crushes Beer Bottles into Sand to Save New Zealand’s Beaches

DB Breweries Crushes Beer Bottles into Sand to Save New Zealand’s Beaches

New Zealand’s DB Breweries and agency Colenso BBDO had a monster hit in 2015 with “Brewtroleum,” a campaign that took the yeast left over from the brewing process and turned it into a clean-burning, conflict-free biofuel—letting consumers, in a sense, save the world by drinking more beer. And now, client and agency are back for […]

BC&F Dentsu Celebrates the Bonds Between Japanese + Kiwi Culture with ‘Friendship Sake’

BC&F Dentsu Celebrates the Bonds Between Japanese + Kiwi Culture with ‘Friendship Sake’

Barnes, Catmur & Friends Dentsu, New Zealand’s leading Japanese advertising agency, have created a stylish seasonal gift for the holiday season. After acquiring a large shipment of sake from Gekkeikan, the agency designed and produced the ‘Friendship Sake’. Featuring a Japanese style illustration and a stylish paper hat, it celebrates the bonds and similarities between […]

Asahi Super Dry Continues Search for Beer Perfection in Latest Film

Asahi Super Dry Continues Search for Beer Perfection in Latest Film

TBWA, Auckland has launched a new film in support of Asahi Super Dry, the number one beer in Japan. Andy Havill, category manager – New Zealand beer and cider, Independent Liquor said: “Asahi Super Dry is a beer with perfection at its heart and this is a playful take on the serious science that goes […]

New Zealand and Japan Collide as Steinlager Unveils new Tokyo Dry

New Zealand and Japan Collide as Steinlager Unveils new Tokyo Dry

Steinlager Tokyo Dry, the iconic brewer’s newest beverage and biggest launch since Steinlager Pure hit shelves 10 years ago, was unveiled to the public on Noverber 1. The new brew takes the best of New Zealand’s raw ingredients and combines them with Japanese brewing mastery to produce Steinlager Tokyo Dry. In launching this product, Lion […]

Mount Franklin Provides Hydration for Any Situation in New Summer Campaign

Mount Franklin Provides Hydration for Any Situation in New Summer Campaign

Mount Franklin has just released a new summer campaign, focusing on favourite summer moments Australians love – a dip at the beach or pool, the classic road trip or a BBQ get together. This builds on the brand platform released last year ‘The Nation’s Hydration’ and continues the light-hearted, quirky tone – this time having […]

Woodstock Black Showcases Smooth Characters in New Outdoor Campaign

Woodstock Black Showcases Smooth Characters in New Outdoor Campaign

Whybin\TBWA has launched a new campaign for Independent Liquor New Zealand’s Woodstock Black. The Woodstock Black creative is a celebration of time, championing the wrinkles, tattoos, and eclectic jewellery earned over the lives of the characters that feature in the work. Christy Peacock, ECD, Whybin\TBWA said: “These aren’t your standard pretty poster boys who spend […]

Heinz Wattie’s Unveils New Campaign for Wattie’s Baked Beans & Spaghetti

Heinz Wattie’s Unveils New Campaign for Wattie’s Baked Beans & Spaghetti

Heinz Wattie’s has launched a fully integrated TTL campaign via The Business, for Wattie’s Baked Beans and Spaghetti. Shelley Smith, group marketing manager for Wattie’s Quick Serve Meals said: “Wattie’s Baked Beans and Spaghetti are iconic products that Kiwis have an emotional connection with. We wanted to celebrate and remind people why they’re not just […]

42BELOW Cocktail Earth Cup Competition 2016

42BELOW Cocktail Earth Cup Competition 2016

The very green final of the 42BELOW® Cocktail Earth Cup has arrived. The first Trans-Tasman sustainability focused cocktail competition will have its final showdown in Queenstown, NZ over 22nd – 24th August. To enter, competitors were required to create and submit a cocktail championing environmentally sustainable practices — using 42BELOW vodka as the base. Entries […]