Mondelez International, the world’s second largest coffee company, will expand its global coffee footprint, entering the Dutch and Australian markets through the Carte Noire and Velours Noir brands. In addition, the company will further expand its new Nespresso-compatible espresso capsule offering to Spain. In the Netherlands, Mondelez International will launch a full range of coffee […]
Starbucks is pushing its largest ever investment in food in the UK through a flurry of new products and revamped packaging in an attempt to extend its reach beyond coffee and take a larger bite out of the fast-food market. The coffee chain will introduce a selection of baked goods for its breakfast range alongside […]
http://youtu.be/6Ih0Drtuufc How do you say the word grey in a dozen languages? It doesn’t really matter. What matters is that Coca-Cola is here to save you from your drab urban existence with a bright red truck filled with bright green grass. In this new Coke ad from Wieden + Kennedy in Amsterdam, the truck rolls […]
Aquafina FlavorSplash announced the launch of an entirely new line of sparkling water beverages and liquid water enhancers, offering a portfolio of zero calorie hydration options that meet the desire of teen consumers for a cool, great tasting beverage and the needs of parents for a fun, ‘better for you’ product they can feel good […]
http://www.youtube.com/watch?v=2bEJUpAL3T4 British animator Cyriak has created ‘Polar Party’, a fun, interactive animated ad for Coca-Cola‘s ‘The Ahh Effect’ campaign featuring polar bears, penguins and snowmen that perform crazy stunts when you click on them. According to Coca-Cola, it is meant to embody the “multidimensional feeling of happiness, satisfaction, and delicious refreshment one experiences after drinking […]
Actress Allison Williams visited the Nespresso Pop-Up Boutique in New York City’s historical Vanderbilt Hall at Grand Central Terminal to “Taste the Extraordinary, The Perfection of Coffee from Nespresso” – and all New Yorkers are invited to do the same between October 1st and October 4th. Allison was among the first to stop by the […]
Innocent’s sponsorship of the London 2012 Olympics and a focus on social media and experiential marketing helped the smoothie maker register record revenue in 2012. The brand’s holding company Fresh Trading Limited posted a turnover – the value of the goods sold to retailers – of £206.64m in 2012, up from £162.67 in 2011, according […]
For those who believe a good coffee to be the ultimate art form, creative agency Jam and Nescafé Dolce Gusto have served up a project which should be your cup of tea. They’ve invited New York-based artist Michael Breach, the caffeinated genius behind the Baristart tumblr, to the UK to draw fans’ portraits onto their […]
Pepsi announced the launch of a new set of stations on iTunes Radio, entitled “#FanEnough,” bringing a music angle to its current NFL-themed “Are You Fan Enough Campaign.” The launch of the Pepsi #FanEnough station marks the second wave of branded stations to be unveiled since PepsiCo was announced as the exclusive food and beverage […]
Based in Santa Cruz, coffee lovers Gabe Herz and Andy Clark have created a simple, sleek and affordable coffee-maker that uses the slow drip cold brewing method. Realizing that the available options for cold brewed coffee in the market are impractical and expensive, they designed the “Cold Bruer”—an attractive device that shows the user the […]