Belvoir Fruit Farms has it in the Can!

Belvoir Fruit Farms has it in the Can!

Belvoir Fruit Farms, premium soft drinks producer, is launching its Elderflower pressé and Raspberry Lemonade in a 250ml can to cater for outlets that hanker after the Lincolnshire based company’s products but cannot stock them in glass bottles. Pev Manners, MD of Belvoir Fruit Farms, says: For some time now we have been approached by […]

Coca-Cola Announces Global Commitments to Help Fight Obesity

Coca-Cola Announces Global Commitments to Help Fight Obesity

The Coca-Cola Company announced four global business commitments to further contribute to healthier, happier, and more active communities. These commitments, which apply to the more than 200 countries where we do business, are to: Offer low- or no- calorie beverage options in every market; Provide transparent nutrition information, featuring calories on the front of all […]

Caffe Nero & Together Design Launch New Summer Campaign

Caffe Nero & Together Design Launch New Summer Campaign

For summer 2013, Caffè Nero has expanded its Iced Drinks range with the wonderful ‘Frappé Crème’, an indulgent new drink that blends milk and ice with fruit purees and syrups. Together Design has designed a vibrant cup with a painterly motif in different colours to suit the three flavours: Strawberry & Vanilla, Coconut & Chocolate, […]

Coca-Cola Plans Major Expansion of Florida Orange Groves

Coca-Cola Plans Major Expansion of Florida Orange Groves

The future of Florida orange juice is looking brighter. Coca-Cola is supporting the state’s largest citrus planting in 25 years with a commitment to purchase approximately $2 billion of oranges produced by the new groves. Partnering with Cutrale Citrus Juices and Peace River Citrus Products, Coca-Cola’s investment will enable the growers to plant 25,000 acres […]

Monster Energy Drink Sued In US Over Children’s Marketing

Monster Energy Drink Sued In US Over Children’s Marketing

Monster Energy Drink is being sued by San Francisco’s city attorney after it concluded that the beverage firm had been marketing its caffeine heavy drink at children, where it could pose severe health risks. Dennis Herrera labelled the brand as the ‘industry’s worst offender’ in relation to marketing at children and comes just seven days […]

Farmer Brothers Launches New Line Of Iced Tea

Farmer Brothers Launches New Line Of Iced Tea

Farmer Bros. Co., a manufacturer, wholesaler and distributor of distinctive and great-tasting coffees, teas and culinary products, is set to build excitement by adding a full line of mouthwatering flavors to its iced tea portfolio. Farmer Brothers’ new line of iced teas — Sweetened, Citrus Green, Sweet Jamaican Tropical, Georgia Peach and Catalina Lemonade — […]

Saka Reveals a Refreshing New Look

Saka Reveals a Refreshing New Look

As one of the UK’s fastest-growing water brands, Saka Natural Mineral Water has unveiled a distinctive new insignia and soft-touch recyclable bottles that are bound to enhance its appeal among consumers and promote the added health benefits of drinking water to adults and children. Conveying the natural purity and unique qualities of Saka, this restyling […]

Coca-Cola Sneakily Sells Tightly-Capped Bottles To Match-Make Couples

To help ‘match-make’ couples, Coca-Cola sneakily filled a vending machine in the most romantic park in Shanghai, China, with bottles that have extremely-tightened caps. As part of its ‘Coca-Cola Icebreaker’ campaign, the soft drink giant and ad agency Leo Burnett Shanghai knew that unsuspecting females would have trouble opening the soft drink bottle up by […]

Mountain Dew & Complex Media’s Partnership Evolves Green Label Platform

Mountain Dew & Complex Media’s Partnership Evolves Green Label Platform

Mountain Dew and Complex Media announced a partnership that supports the evolution of the beverage brand’s legacy programs – Green Label Sound, Green Label Art and Green Label Exclusives – with the launch of  www.Green-Label.com, a new digital destination with a focused mission to cover the voices and stories of today’s youth culture. Green Label […]