PepsiCo announced the rollout of its Pepsi Interactive Vending machine pilot program (www.pepsiinteractivevending.com), allowing consumers in select U.S. locations to buy, gift and play games with PepsiCo beverages. Pepsi’s Interactive Vending equipment, state-of-the-art units that feature full touch-screen technology, is currently located at five General Growth Properties’ (GGP) malls: Columbiana Centre (Columbia, S.C.) Clackamas Town […]
PepsiCo’s Mountain Dew and DORITOS brands know that gamers across the country have been waiting for one thing this fall: the long-anticipated launch of Halo 4. Today, ending weeks of speculation, DEW® and DORITOS brands have confirmed that Double XP is back and bigger than ever to give fans the opportunity to experience the next […]
SAO PAULO and PURCHASE, N.Y., Sept. 24, 2012 /PRNewswire/ — PepsiCo today announced an open call for young entrepreneurs and forward-thinking university students in Brazil to submit business ideas for its digital incubator program – PepsiCo10. Now in its third year, PepsiCo10 identifies promising emerging technologies that can be applied to brands to engage consumers in […]