Industry Veterans Hatch New Fast Food Company: Chiktopia

Industry Veterans Hatch New Fast Food Company: Chiktopia

A group of industry veterans has joined forces with Dan Einzig, founder and CEO of Mystery, the award- winning hospitality concept creation agency, to create Chiktopia, a new ‘fast-food 2.0’ business. Investors who form the advisory board for Chiktopia Limited include Ashton Crosby, formerly Investment Director of True Capital and NED, City Pantry; James Hacon, […]

Greggs Prank Foodies with Undercover Restaurant at a London Food Festival

Greggs Prank Foodies with Undercover Restaurant at a London Food Festival

 Food-on-the-go retailer Greggs surprised unsuspecting gourmets by serving up lunch under the guise of an artisan delicatessen at a top London food festival. The high street brand went undercover to showcase its new summer lunch offering to foodies but with a twist. The menu includes a feta and beetroot dip salad with a roast […]

Westfield London Grand Opening To Feature Pinkberry

Westfield London Grand Opening To Feature Pinkberry

When Westfield London’s expansion opens to the public in White City on 20 March, one of the names among its international brands will be Pinkberry, a leading frozen yogurt brand. The Pinkberry kiosk will be in the extension’s busiest thoroughfare, opposite the entrances to Primark and the new flagship John Lewis. For shoppers, Pinkberry’s dedicated […]

Nutella Spreads a Little Love in February with Guinness World Record

Nutella Spreads a Little Love in February with Guinness World Record

Nutella ended February, ‘The Month of Love’, with the achievement of a Guinness World Record for the longest line of pancakes, held at Sydney University. The culmination of a month long digital campaign titled ‘Spread A Little Love’ via The Kinetic Agency, where users were encouraged to share personalised messages of love. Each shared message […]

KFC Apologies For Chicken Shortage in Blunt Newspaper Ad

KFC Apologies For Chicken Shortage in Blunt Newspaper Ad

Chicken chain KFC has sought to draw a line under a week of biting headlines spurred by a UK-wide chicken shortage by issuing a full-page apology to its customers, team members and franchise partners in February 23’s issues of Metro and The Sun. Having a little fun with its own three letter acronym branding in […]

Taco Bell Leaps Ahead of Burger King in Latest Fast Food Rankings by Techmonic

Taco Bell Leaps Ahead of Burger King in Latest Fast Food Rankings by Techmonic

Taco Bell has won bragging rights over its fast food rival Burger King after it officially leapfrogged the chain in the latest rankings of America’s most profitable chain eateries. The Mexican-inspired restaurant’s climb sees it sit in fourth place, behind table toppers McDonald’s, Starbucks and Subway respectively, according to Techmonic. Taco Bell’s has found favour […]

Coca-Cola Offers Sleepover in the Christmas Truck

Coca-Cola Offers Sleepover in the Christmas Truck

Coca-Cola is offering people to have a sleepover in its famous Christmas truck in a partnership with Laterooms.com. The truck has been decorated with fairy lights, a woodland snow scene, a festive fireplace and a Christmas tree. Guests will be able to listen to Christmas music during their stay, watch their favourite festive film, open […]

Wild Turkey Ambassador Matthew McConaughey Fittingly Hands Out Turkeys for Thanksgiving in Charitable Drive

Wild Turkey Ambassador Matthew McConaughey Fittingly Hands Out Turkeys for Thanksgiving in Charitable Drive

Actor Matthew McConaughey is taking the lead for another campaign for Wild Turkey, a bourbon for which he is creative director and brand ambassador. This time he’s a food delivery star for the brand, handing out over 4,500 turkeys to the residents of Lawrenceburg, Kentucky, where the bourbon is based, just in time for Thanksgiving. […]

Nature Valley Pays Tribute to ‘Battle of the Sexes’ to Drive Tennis For Everyone with Westfield Activation

Nature Valley Pays Tribute to ‘Battle of the Sexes’ to Drive Tennis For Everyone with Westfield Activation

To celebrate the inclusivity of tennis and as part of Nature Valley’s commitment to driving participation in tennis in Britain, the cereal bar brand and official partner of British Tennis, created a full size tennis court in Westfield Shopping Centre, Shepherd’s Bush, and invited tennis champions, celebrities, social media influencers, and the general public, to […]