Capital Cities, Aloe Blacc Take Over Beck’s Beer Bottles

Capital Cities, Aloe Blacc Take Over Beck’s Beer Bottles

Beck’s Beer announced that indie pop sensation Capital Cities and singer/songwriter/rapper Aloe Blacc, as well as six additional artists, will collectively take over millions of Beck’s beer bottle labels beginning July 1, 2014. In addition to Capital Cities and Aloe Blacc, 2014 participants include: Latin Grammy-winning Puerto Rican singer/composer Luis Fonsi; Club sensation DJ Irie; […]

US Football Star Eddie Johnson Helps Search for the Ultimate Bacardí Untameable Fan

US Football Star Eddie Johnson Helps Search for the Ultimate Bacardí Untameable Fan

Bacardí rum announces its Untameable Fan contest, whereby one worthy fan and a guest will win a trip to one of the countries whose team is playing in the final soccer match this summer. To prove they deserve the Bacardí Untameable Fan title, football buffs in the United States can share photos or videos of a prized […]

Bud Light Combines Soccer & Education to Celebrate the 2014 FIFA World Cup

Bud Light Combines Soccer & Education to Celebrate the 2014 FIFA World Cup

Bud Light is donating a university scholarship to the Hispanic Scholarship Fund (HSF,) the nation’s largest not-for-profit organization supporting Hispanic American higher education, for each goal scored during the 2014 FIFA World Cup up to $250,000. The company will also celebrate soccer passions in the United States with a spectacular FIFA World Cup viewing party […]

Pepsi Quenches Consumer Thirst For Fun With Real. Big. Summer.

Pepsi Quenches Consumer Thirst For Fun With Real. Big. Summer.

After a long wait, summer is finally here and everyone is looking to make this summer bigger and better than ever… Pepsi couldn’t agree more. To kick-off the season and ignite the fun at summer’s hottest destinations, Pepsi is giving consumers unparalleled access to experiences and events with the “Real. Big. Summer.” campaign. The brand […]

Top Celebrities Team with Kellogg’s to Share the Surprising Benefits of Cereal & Milk

Top Celebrities Team with Kellogg’s to Share the Surprising Benefits of Cereal & Milk

Kellogg’s is partnering with a diverse group of celebrity powerhouses to help educate families about the nutritional benefits of grains and protein found in Kellogg’s cereal and one cup of skim milk, soon to be revealed at Kellogg’s Recharge Bar. The cereal giants officially announced its partnership with chef, owner and founder of Milk Bar, […]

Kellogg’s Frosted Flakes “Show Your Stripes” Campaign Celebtates the Play in Playing Sports

Kellogg’s Frosted Flakes “Show Your Stripes” Campaign Celebtates the Play in Playing Sports

This summer, Kellogg’s Frosted Flakes is celebrating young athletes who play their sports with character, personality and a spirit of fun through the brand’s “Show Your Stripes” program. Last week, Kellogg’s Frosted Flakes hosted a special event at Citi Field that brought 60 Little League players face-to-face with pro football wide receiver Victor Cruz and […]