Summer is here and Pepsi is making it memorable by delivering incredible, one-of-a-kind fan experiences to some of the hottest music and sporting events, restaurants and travel destinations. The brand announced how it will kick off the season and deliver on its promise of unforgettable moments and exciting prizes with a summer campaign paired with […]
Earlier this year, Grolsch launched their global campaign “Celebrating 400 Years of Originality,” to mark the 400th anniversary of the premium Dutch lager brand. But, as with any good birthday, they didn’t want the celebrations to stop there. In the latest social activation campaign from VCCP Kin, Grolsch continues its theme of celebrating originality by […]
Despite technology keeping us connected to others, it’s often relegated to the virtual realm. Nescafe set out to show how a fresh cup of joe is the perfect way to connect people in the real world. The coffee maker took to the streets of Germany, which according to research it citied topped the list of […]
Caulder Moore have created a promotional campaign themed ‘Dim Summer’ which will launch across Ping Pong’s chain of stylish Dim Sum restaurants in London from mid June 2015. Dim Summer takes its inspiration from the music festival scene which is a big part of an English summer and promotional collateral was designed around this theme. […]
Pernod Ricard’s Malibu brand is forging deeper ties with young social media influencers for an advertising campaign that will revive its seasonal competition promising to give fans the best summer ever. The campaign returns for the second year running and is pitched by the rum maker as being “even more inclusive” due to a larger […]
New research, commissioned by the UK’s leading sugar-free mint brand Smint has revealed the top five things required when in a business meeting or job interview. The research, in association with National Kissing Day, surveying 2,000 adults in the UK, highlights the importance of good hygiene and maintaining freshness throughout the day, with 65% admitting […]
Fiorucci’s The Board of Peace, is a smart cutting board designed to prevent the fight for the last slice of salami. When family and friends enjoy a plate of salami everything is joy and fun. But when it comes down to the last slice, friends and family turn into enemies. To help restore peace, Fiorucci […]
Popsicle is joining the superhero craze, and the brand has tapped Marvel to help. As part of a new superhero-themed campaign launching today, Popsicle will launch comic books featuring its orange, cherry and grape-flavored frozen treats as characters designed by Marvel Custom Solutions. The books will be released on June 21. A preview video introduces […]
With the release of Coca-Cola’s 2015 ‘Share-A-Coke’ Summer communication, slated to roll out across China at the beginning of June, the integrated campaign is designed to add an element of excitement and spark in the lead-up to one of the most anticipated seasons of the year – Summer. Over the previous two seasons the ‘Share-A-Coke’ […]
Looking for a refreshing summer treat that gives back to the cows who help make Ben & Jerry’s ice cream possible? Look no further than our Ben & Jerry’s company owned Scoop Shops! During the month of June, $1 from every milkshake (up to a maximum donation of $3,000) sold in the US, goes to […]