Today, Danish beer brand Carlsberg is launching a new multi-million-pound campaign to share the story of the Carlsberg Foundations with UK consumers for the first time – showing there is more to the well-known brand than meets the eye. Featuring long-time Carlsberg brand ambassador Mads Mikkelsen, the campaign explores the work of the Foundations, which […]
Flavour that pops: Gousto is giving the classic cinema snack bucketfuls of flavour, inspired by the nation’s most-loved dishes Food takes centre stage this awards season, with Gousto’s new show-stopping menu of popcorn flavours. Taking inspiration from its best-selling recipes, Gousto is bringing its big mealtime flavours from the dining table to the comfort of […]
Boundless, the champions of ‘gut happy snacking’, today confirms a host of new national listings for its successful snacking portfolio across Ocado, ASDA and WHSmith Travel, due to go live from March. The launches include two brand new chip flavours; Smoky Bacon and Sour Cream & Onion and convenient new formats for its Nuts & […]
Chase Design Group captures a curious and unconventional personality through design Hidden away in a valley bordered by 2 rivers, Black Chalk Wine in Hampshire, UK, sits on 30 acres of stunning vineyards. It’s the solid chalk soils found in this area which provide the purity for its range of small batch wines. From a […]
Campo Viejo, the UK’s no.1 Spanish wine brand[1], is welcoming consumers into the modern Spanish way of life, by inviting them to ‘Add Some Pasión’ with its new brand positioning. The campaign shows that passion is an approach to life that makes the ordinary extraordinary, and is live now until the beginning of April across […]
Brand poised for retail expansion following a year of transformative online growth Hunter & Gather, the brand behind the UK’s first range of Unsweetened Sauces (and the number one challenger condiment brand at Ocado) is launching its award-winning sauces in a 100% recyclable, squeezy bottle, whilst adding a new Unsweetened Hot Sauce to the line-up. […]
New Funding Raise Follows Dry January Success – Best Trading Month Ever Nirvana, the UK’s only dedicated no/low-alcohol brewery, has embarked upon a new funding raise, shortly after its most successful trading month ever. The brewery, founded in 2016, saw its overall Dry January sales up 50% YOY, with online sales rocketing by 260%. The upwards trend has […]
Full service 360 brand design agency secures partnership to develop a further 150 sites across Europe as part of their ambitious growth plans Marugame Udon appointed full service 360 brand design agency, Harrison, to be their strategic brand and design partners as they took on the challenge of opening 10 restaurants in England across 18 […]
The brand’s integrated marketing campaign includes experiential sampling, a celebrity partnership and a mass-reach social media activation This Pancake Day, Whole Earth is taking the UK’s first squeezy peanut butter, Drizzler, to the streets of Bristol, inspiring more people to try peanut butter on pancakes. The stunt is part of Whole Earth’s culinary crusade to […]
FIBE Prebiotic Soda. It’s just soda, but better This month sees the official launch of FIBE, the first to market UK functional soda range. Boasting a completely natural ingredient list, the trio of 250ml can each contain 5g of prebiotic fibre as well as the added benefits of Calcium and Vitamin C, making them great […]